ACM (The Academy of Contemporary Music)
UCAS Code: RBNM | Bachelor of Arts (with Honours) - BA (Hons)
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About this course
This hands-on course mentors and equips you with the skills to create, produce, and broadcast content across FM radio, DAB, and podcasts. You’ll develop expertise for roles like content creator, producer, scheduler, marketer, live events broadcaster, and head of music. Real industry briefs and production for Kane FM provide practical experience in presentation, content creation, management, entrepreneurship, and production. You'll collaborate with creative peers on innovative broadcasts, run your own shows, and market content from renowned providers, while networking with industry professionals for valuable insights into music, broadcasting, and creative industries.
The course covers broadcasting across FM, DAB, and online platforms, licensing regulations, and broadcast technology, with a visit to a real communications tower. You'll learn to operate broadcast equipment, from mixing desks to recording and editing tools, and produce radio shows with features and live content. Presentation skills are developed through audience engagement, improvisation, interviews, and demo creation. The course also focuses on building an audio-visual brand identity for business-to-consumer and business-to-business goals. In podcasting, you'll master planning, branding, live and recorded interviews, audience growth, and technical setup for audio and video production, gaining all the skills needed for a successful career in modern broadcasting and content creation.
Modules
Our tripartite commitment to our students’ academic, professional and personal development is recognised in a brand new curriculum, specifically purposed to bridge the gap between what industry needs and what education has traditionally provided. ACM's pioneering Creative Industries Future programme framework treats our students as individuals. We build bespoke programmes of study for each of them, based on their own history and aspirations for the future, with over 100 different modules and numerous unique module combinations to choose from. On UCAS, we actively publish a certain number of career destinations that are commonly stated as aspirational by our applicants and desirable by our industry, advising you as to which module combinations you might want to consider in pursuit of those particular career goals. If you’d like to pursue something different, however, it’s also completely possible to build and personalise your own programmes, as you see fit. Of course, we also understand that not everybody has a specific career destination yet, and so for those of you who haven’t quite made up your mind, the first thing we ask you to think about and choose from is one of six broad study routes. These study routes are described as Musician, Creative Artist, Producer, Management & Entrepreneurship, Games Development and Live Production and Sound. Choosing a route will dictate a selection of route-specific modules that you will study. Further into your course, in addition to the route-specific modules, you can then select from a suite of zero-credit elective modules and credit-bearing elective modules as you start to formulate your ambitions for the future more clearly. We also believe that there are some things that every Creative professional needs to learn about and understand. Things such as copyright, who the main players in Industry are and how the various sectors of artist management, records, publishing and live are changing in an ever more digital world. That’s why our Creative Industries Futures qualification also includes a small number of mandatory modules that every student must engage with. Whether students choose to focus on music performance, songwriting, production, live sound and production, games development and business management, we pride ourselves on delivering an immersive creative industry education in which we match the highest quality of teaching and learning with an unparalleled student experience. With its students representing every corner of the field they one day hope to work in, ACM is a microcosm of the creative industry in which they really can work together and learn by doing. We’re interested in our students’ careers as much as their studies, dedicating an entire department to supporting their professional development and helping them take their first steps into the creative industry. ACM’s Industry Link team ,through regular networking events, work placements, performance and audition opportunities, students are able to showcase their knowledge and talent to music industry executives (from labels, publishers, management companies and more) and gain first-hand feedback from those in the know. The department connects students to a network of top-tier industry partners in the music and wider creative industries, and also offers regular tutorial and masterclass opportunities with visiting guests. ACM students also enjoy an access all areas pass to Europe’s largest recording complex, in which the likes of Queen, Adele, Amy Winehouse, Will.i.am and countless others have recorded, and some still record, today. This joining of educational and professional environments, where over 50% of the UK Music chart is recorded, mixed or mastered in an average year, has created a unique end-to-end proposition for those wanting to pursue a career in the music and wider creative industries, not to be found anywhere else in music education.
Assessment methods
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ACM uses real-world activity, learning and problem scenarios for all of its assessments. Our ethos is to embody learning-by-doing and students are therefore assessed through the demonstration of this learning by industry professionals who bring the latest knowledge, highest calibre of creativity and their entire experience into the classroom. Assessment methods are varied and balanced to suit a wide range of learners and may take practical, written, portfolio or other form. Students are often given the opportunity to work collaboratively with those studying other music related disciplines, representative of the way in which the Music and wider Creative Industries also require collaboration. Showcasing work to industry is inbuilt into the assessment process thanks to our unique link with Metropolis Studios and students will receive feedback from industry experts, supporting their professional and career development in addition to their academia. All written and portfolio assessments are submitted electronically by way of our Virtual Learning Environment and where possible, feedback is delivered in audio and video form, as well as written.
Tuition fees
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The Uni
ACM Guildford
ACM London
Academy of Contemporary Music
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