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Bachelor of Science (with Honours) - BSc (Hons)
Business Management and Digital Marketing
Anglia Ruskin University
Entry requirements
Here's what you will need to get a place on the Business Management and Digital Marketing course at Anglia Ruskin University.
Select a qualification to see required grades
UCAS Tariff
112
We accept A Levels, T Levels, BTECs, OCR, Access to HE and most other qualifications within the UCAS Tariff.
Most popular A-levels studied
See who's studying at Anglia Ruskin University. These students are taking Business Management and Digital Marketing or another course from the same subject area.
| Subject | Grade |
|---|---|
| Business Studies | C |
| Economics | C |
| Sociology | C |
| Psychology | C |
| Mathematics | E |
Course summary
What this course is about
UCAS code: N508
Here's what Anglia Ruskin University says about its Business Management and Digital Marketing course.
Build up your business acumen and become a qualified marketer to get the edge on the competition.
If you want to gain practical business and marketing experience and stand out from the crowd, this is the degree for you.
You’ll learn foundational concepts of business management alongside specialised knowledge in marketing. You'll cover marketing strategies, consumer behaviour, brand management, digital marketing techniques, and more.
This degree course will open the doors to a wide range of careers in the business sector and gives you the theoretical and practical knowledge you’ll need to work across a range of business areas.
You may find yourself wanting to become a Marketing Manager, the go-to PR person running your own agency, or even the name behind a successful brand. At ARU, we’ll help to guide you towards realising your career goals.
Source: Anglia Ruskin University
Course details
Qualification
Bachelor of Science (with Honours) - BSc (Hons)
Department
School of Management
Location
Cambridge Campus | Cambridge
Duration
3 Years
Study mode
Full-time
Subjects
• Business studies
Start date
14 September 2026
Application deadline
14 January 2026
Tuition fees
| Location | Fees |
|---|---|
| England | £9,790 per year |
| Scotland | £9,790 per year |
| Wales | £9,790 per year |
| Northern Ireland | £9,790 per year |
| Channel Islands | £9,790 per year |
| Republic of Ireland | £9,790 per year |
The modules you will study
Year 1:
Elevate 1: How to do Business (30 credits) Principles of Digital Marketing (30 credits) Into ARU Financial Environment and Analysis (15 credits) International Business and Market Dynamics (15 credits) Organisational Behaviour and AI (Future of Work) (30 credits)
Year 2: Social Media and Experiential Marketing (30 credits) Data Analytics and AI in Business (15 credits) The Entrepreneurial Journey (30 credits) International Operations and Supply Chain Management (30 credits) Ruskin Module (15 credits)
Year 3: International Marketing Communications (30 credits) Sustainability and Responsible Business (30 credits) Undergraduate Major Project (30 credits) Strategic Management for Experience Sectors (30 credits)
How you will be assessed
Our first-year modules are designed to develop the knowledge you already have, and give you a broad understanding of the key concepts of business and organisational management.
In years 2 and 3, you’ll turn your focus to specialist marketing knowledge and skills as you learn about consumer behaviour, retail and experiences, and advertising. At the same time, you’ll continue to build your more general business know-how.
Finally, you’ll complete your major project, where you’ll work in an interdisciplinary team to address a current, complex business issue.
Anglia Ruskin University student reviews
Showing 99 reviews
3rd year
Paramedic science
6 months ago
The SU are actually really supportive and easy to use.
3rd year
Paramedic science
6 months ago
There isnt a massive university life.
3rd year
Paramedic science
6 months ago
Feels expensive for the amount of face to face sessions you get.
3rd year
Paramedic science
6 months ago
The general university facilities are decent, the course specific ones are dissapointing
3rd year
Paramedic science
6 months ago
If i could do it again I would not go here. The course has been extremely poorly managed and the staff have treated us like guinea pigs trialling new modules. There seems to be a reasonable staff turnover. We have had consistent issues with course leaders not talking to each other resulting in vastl...
3rd year
Paramedic science
6 months ago
The university is alright, nothing special. The facilities are decent, the library is easy to use and work in.
National Student Survey (NSS) scores at Anglia Ruskin University
The NSS is an annual survey where final-year students are asked to rate different aspects of their course and university experience.
Here you can see ratings from Anglia Ruskin University students who took the Business Management and Digital Marketing course - or another course in the same subject area.
Select an option to see a detailed breakdown
Teaching on my course
79%
low
Teaching on my course
79%
low
How often does your course challenge you to achieve your best work?
82%
med
How good are teaching staff at explaining things?
81%
low
How often do teaching staff make the subject engaging?
78%
med
How often is the course intellectually stimulating?
77%
med
Learning opportunities
82%
med
Learning opportunities
82%
med
To what extent have you had the chance to bring together information and ideas from different topics?
83%
med
How well does your course introduce subjects and skills in a way that builds on what you have already learned?
85%
med
How well has your course developed your knowledge and skills that you think you will need for your future?
85%
med
To what extent have you had the chance to explore ideas and concepts in depth?
83%
med
To what extent does your course have the right balance of directed and independent study?
76%
low
Assessment and feedback
84%
med
Assessment and feedback
84%
med
How well have assessments allowed you to demonstrate what you have learned?
86%
med
How fair has the marking and assessment been on your course?
84%
med
How often does feedback help you to improve your work?
83%
med
How often have you received assessment feedback on time?
85%
med
How clear were the marking criteria used to assess your work?
83%
med
Academic support
86%
med
Academic support
86%
med
How easy was it to contact teaching staff when you needed to?
86%
med
How well have teaching staff supported your learning?
87%
med
Organisation and management
82%
med
Organisation and management
82%
med
How well were any changes to teaching on your course communicated?
83%
med
How well organised is your course?
81%
med
Learning resources
90%
med
Learning resources
90%
med
How well have the IT resources and facilities supported your learning?
84%
med
How well have the library resources (e.g., books, online services and learning spaces) supported your learning?
91%
med
How easy is it to access subject specific resources (e.g., equipment, facilities, software) when you need them?
94%
high
Student voice
76%
med
Student voice
76%
med
How clear is it that students' feedback on the course is acted on?
69%
med
To what extent do you get the right opportunities to give feedback on your course?
82%
med
To what extent are students' opinions about the course valued by staff?
76%
med
How well does the students' union (association or guild) represent students' academic interests?
79%
med
Other NSS questions
Other NSS questions
During your studies, how free did you feel to express your ideas, opinions, and beliefs?
89%
med
How well communicated was information about your university/college's mental wellbeing support services?
82%
med
Student information
See who's studying at Anglia Ruskin University. These students are taking Business Management and Digital Marketing or another course from the same subject area.
Graduate prospects
What graduates do next
The Business Management and Digital Marketing course includes content from more than one subject area. Choose an option below for information about Anglia Ruskin University graduates across each of those subject areas.
Graduate statistics
90%
In a job where degree was essential or beneficial
85%
In work, study or other activity
84%
Say it fits with future plans
51%
Are utilising studies
Top job areas
20%
Administrative occupations
11%
Finance Professionals
10%
Customer service occupations
10%
Information Technology Professionals
Graduate statistics
75%
In a job where degree was essential or beneficial
95%
In work, study or other activity
70%
Say it fits with future plans
55%
Are utilising studies
Top job areas
20%
Business and public service associate professionals
15%
Finance Professionals
10%
Administrative occupations
10%
Artistic, literary and media occupations
Graduate statistics percentages are determined 15 months after a student graduates
Earnings after graduation
Earnings from Anglia Ruskin University graduates who took Business Management and Digital Marketing - or another course in the same subject area.
Earnings
£26.6k
First year after graduation
£29.2k
Third year after graduation
£32.5k
Fifth year after graduation
Shown here are the median earnings of graduates at one, three and five years after they completed a course related to Business Management and Digital Marketing.
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree
Discussions
Discussions
Students are talking about Anglia Ruskin University on The Student Room.
Anglia Ruskin University open days
Are you thinking of applying to this university?
Before you do, it's a good idea to go to an open day. You can have a good look around campus, getting a better idea of what it's like to study there. You'll meet current students and staff and get the chance to ask them questions.
Universities will list upcoming open days on their websites. Most will also have virtual open days; these are a great alternative if you really can't get there in person. For tips on preparing for open days, check the advice section here on The Uni Guide.
