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Bachelor of Arts (with Honours) - BA (Hons)

Fashion Communication

Entry requirements

Here's what you will need to get a place on the Fashion Communication course at Arts University Bournemouth.

Select a qualification to see required grades

A level

B,B,B

You may also need to

Submit a portfolio

Tuition fees

LocationFees
England£9,250 per year (provisional)
Scotland£9,250 per year (provisional)
Wales£9,250 per year (provisional)
Northern Ireland£9,250 per year (provisional)
Channel Islands£9,250 per year (provisional)
Republic of Ireland£9,250 per year (provisional)
EU£19,950 per year
International£19,950 per year

Course summary

What this course is about

UCAS code: W111

Here's what Arts University Bournemouth says about its Fashion Communication course.

Behind every great fashion house is a team of top communicators. Marketing, PR, styling and trend prediction fuels the £26 billion British fashion industry. Our BA (Hons) Fashion Communication course will help you become a part of it. On this course, you’ll gain practical skills and explore the thinking behind fashion communication. You’ll create photography and film, and develop visual identities using the latest creative software. We’ll also teach you the theory behind everything from building campaigns for brands to freelancing. The course focuses on contemporary and future-thinking media practice, digital technology, and developing conceptual strategies when answering a brief. We’ll encourage you to develop your own personal brand identity within your work, encouraging a ‘self as brand’ philosophy, whilst at the same time speaking directly to the fast-paced, diverse world of branding and communication for fashion and related industries.

What you will learn BA (Hons) Fashion Communication recognises the uniqueness of the individual whilst embedding the collaborative aspects of academic engagement and creative risk taking in the fashion branding and communication arena. Through the journey of the course you will experience challenges and new possibilities whilst seeking innovative solutions to concept origination, application and final outcomes. A guiding principle of the course is for you to initially develop key skillsets which will underpin and inform your professional growth and develop your sense of place in the industry. You will be studying in an environment that will prepare you to manage the diverse requirements of the fashion branding and communication sector. Following this, you will be encouraged to make conscientious choices that question existing practices whilst embracing the importance of being informed, empowered and creatively diverse.

The course will deliver a challenging curriculum that embeds theory with practice and is rooted in professional contexts. It challenges you and should exceed your educational expectations whilst clarifying your industry relevance when progressing to alumni. The BA (Hons) Fashion Communication course will encourage academic and creative diversity through the energetic delivery of content that has global and sustainable currency. You will have the ability to assess, question, analyse, conceptualise, translate and deliver enabling you to meet a breadth of challenges and opportunities offered by the global creative industries.

By the end of the course you will be able to...

  • Relate specialist knowledge and skills developed within fashion branding and communication to contemporary practice and to emerging trends at the forefront of the global industry.

  • Adapt to and engage with a breadth of challenges that exist in a fast moving, professional environment aligned with new fashion platforms of communication and omni channel engagement across fashion branding and communication supported by research and creativity.

  • Demonstrate an ability to contribute to and collaborate with companies and brands at both commercial and diverse levels of the branding and communication sector.

  • Demonstrate an awareness of creative branding and communication practice and application.

  • Build on networks of professional contacts to open up new opportunities for engagement in professional projects.

  • Apply transferable skills, exercising initiative and personal responsibility.

Assessment method Coursework and Practical work

Course details

Qualification

Bachelor of Arts (with Honours) - BA (Hons)

Department

Art, Design and Architecture

Location

Main Site - Arts University Bournemouth | Poole

Duration

3 Years

Study mode

Full-time

Subjects

• Fashion design

Start date

September 29, 2025

Application deadline

January 29, 2025

How you will be assessed

Coursework and Practical work

Arts University Bournemouth reviews

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National Student Survey (NSS) scores

The NSS is an annual survey where final-year students are asked to rate different aspects of their course and university experience.

Here you can see ratings from Arts University Bournemouth students who took the Fashion Communication course - or another course in the same subject area.

Design studies

Select an option to see a detailed breakdown

How often does your course challenge you to achieve your best work?

88%

med

How good are teaching staff at explaining things?

93%

med

How often do teaching staff make the subject engaging?

89%

med

How often is the course intellectually stimulating?

81%

med

To what extent have you had the chance to bring together information and ideas from different topics?

84%

med

How well does your course introduce subjects and skills in a way that builds on what you have already learned?

83%

med

How well has your course developed your knowledge and skills that you think you will need for your future?

85%

med

To what extent have you had the chance to explore ideas and concepts in depth?

92%

med

To what extent does your course have the right balance of directed and independent study?

81%

med

How well have assessments allowed you to demonstrate what you have learned?

87%

med

How fair has the marking and assessment been on your course?

82%

med

How often does feedback help you to improve your work?

83%

med

How often have you received assessment feedback on time?

91%

med

How clear were the marking criteria used to assess your work?

82%

med

How easy was it to contact teaching staff when you needed to?

90%

med

How well have teaching staff supported your learning?

89%

med

How well were any changes to teaching on your course communicated?

76%

med

How well organised is your course?

74%

med

How well have the IT resources and facilities supported your learning?

89%

high

How well have the library resources (e.g., books, online services and learning spaces) supported your learning?

93%

med

How easy is it to access subject specific resources (e.g., equipment, facilities, software) when you need them?

91%

high

How clear is it that students' feedback on the course is acted on?

72%

med

To what extent do you get the right opportunities to give feedback on your course?

83%

med

To what extent are students' opinions about the course valued by staff?

86%

med

How well does the students' union (association or guild) represent students' academic interests?

79%

med

During your studies, how free did you feel to express your ideas, opinions, and beliefs?

87%

low

How well communicated was information about your university/college's mental wellbeing support services?

79%

med

Student information

See who's studying at Arts University Bournemouth. These students are taking Fashion Communication or another course from the same subject area.

Fashion design
Mode of study
Full-time100%
Gender ratio
Female83%Male16%Other1%
Where students come from
International16%UK84%
Student performance
2:1 or above64%
First year dropout rate14%
Number of students110
Most popular A-levels studied
SubjectGrade
TextilesB
Fine ArtB
PsychologyC
English LiteratureB
Craft and DesignA
Source: HESA

Graduate prospects

What graduates do next

We have no information about graduates who took Fashion Communication at Arts University Bournemouth.

Earnings after graduation

Earnings from Arts University Bournemouth graduates who took Fashion Communication - or another course in the same subject area.

Creative arts and design

Earnings

£18.6k

First year after graduation

£22.6k

Third year after graduation

£25.7k

Fifth year after graduation

Shown here are the median earnings of graduates at one, three and five years after they completed a course related to Fashion Communication.

Source: LEO

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree

Discussions

Chat with Arts University Bournemouth

We're Arts University Bournemouth (AUB). A place to shape and build your work; to learn, share, provoke and collaborate. We’ve remained a creative specialist institution since our foundation in 1883.

We offer courses from Foundation to Postgraduate Research Degrees, and everything in between. We have over 20 creative undergraduate degrees in art, design, media and performance.

We champion the individual and celebrate those that want to take risks and innovate. But don't just take our word for it. The Sunday Times Good University guide thinks so too – we've been ranked the UK’s top specialist art and design university.

Our built environment is outstanding, demonstrating our belief that. Education is better delivered in a purpose-built, design-led environment.

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