Fashion Marketing and Management (Professional Placement Year)
Bath Spa University
UCAS Code: HH13 | Bachelor of Arts (with Honours) - BA (Hons)
Bath Spa University
UCAS Code: HH13 | Bachelor of Arts (with Honours) - BA (Hons)
Entry requirements
A level
Grades BBB-BCC preferred.
Access to HE Diploma
Typical offers for applicants with Access to HE will be the Access to HE Diploma or Access to HE Certificate (60 credits, 45 of which must be Level 3, at Merit or higher).
International Baccalaureate Diploma Programme
A minimum of 32 points are required.
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
Extended Diploma grades from Distinction Distinction Merit (DDM) to Distinction Merit Merit (DMM) accepted in any subject.
T Level
Grade Merit preferred.
UCAS Tariff
We've calculated how many Ucas points you'll need for this course.
About this course
**A distinctive fashion marketing degree with an emphasis on core business skills and digital creativity.**
- Learn core fashion industry insights and benefit from our links with industry.
- Develop theoretical and practical business knowledge while enhancing your creative and digital skills.
- Gain professional recognition through opportunities for further accreditation from the Chartered Institute of Marketing.
Combine your creativity and enthusiasm for fashion with core business and management skills on this Fashion Marketing and Management course.
Our focus is to develop your academic, practical, and aesthetic skills, in preparation for a marketing or business career within the fashion industry.
In addition, you'll have the opportunity to grow as a creative thinker, and develop your skillset and understanding of the wider global environment that supports the digital expansion of brands today.
At Bath Spa, you'll benefit from our close connections with the National Centre for Fashion and Sustainability.
**More about the Professional Placement Year**
A Professional Placement Year (PPY), traditionally known as a sandwich year, is where you undertake a period of work with an external organisation for between 9-13 months. The placement occurs between your second and final years of undergraduate study. You can engage in multiple placements to make up the total time and are required to source the placement(s) yourself, with support from the Careers team.
Modules
Year one
You'll be introduced to the broader business and cultural environments that link and inform the fashion industry. You'll start to develop your digital skillset and understanding, and explore how fashion brands communicate.
Year two
To accompany the core fashion modules, you'll have the opportunity to choose three modules that support your own career goals, allowing you to focus on media creation, business management, or a mix of both.
In the second semester, you'll have the opportunity to connect with and explore the brand of your choice, giving you an insight into how a business functions, and allowing you to develop your understanding of an employer's needs.
In year two, you'll have the opportunity to engage with live briefs.
Year three
This is your Professional Placement Year.
Final year
Your final year allows you to focus on projects that support exploration and development relating to the sector of the fashion industry that you'd most like to work in.
Assessment methods
At Bath Spa, we pride ourselves on authentic assessments that reflect the realities of the industry. Assignments may include: producing marketing reports, presentations, creating films, time constrained assessments, producing an event, essays, reflective writing as well as both individual and group projects.
Tuition fees
Select where you currently live to see what you'll pay:
The Uni
Bath Spa University
Bath Business School
What students say
We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.
How do students rate their degree experience?
The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.
Design studies
Teaching and learning
Assessment and feedback
Resources and organisation
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Who studies this subject and how do they get on?
Most popular A-Levels studied (and grade achieved)
Marketing
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Most popular A-Levels studied (and grade achieved)
Business and management (non-specific)
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Most popular A-Levels studied (and grade achieved)
After graduation
The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.
Design studies
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
Marketing
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.
Business and management (non-specific)
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
As only a small number of students take courses in this subject area, there isn't much information on what graduates do when they finish, so bear that in mind when you review any stats. Management, finance and business roles are common, but it's a good idea to ask tutors what previous graduates taking specific courses went on to do when you're at an open day.
What about your long term prospects?
Looking further ahead, below is a rough guide for what graduates went on to earn.
Design studies
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£14k
£20k
£22k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
Marketing
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£19k
£25k
£29k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
Business and management (non-specific)
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£19k
£25k
£29k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
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Post-six month graduation stats:
This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.
It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.
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Graduate field commentary:
The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show
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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.
While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?
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