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Bachelor of Arts (with Honours) - BA (Hons)
Marketing Communications with Digital Strategy
Bournemouth University
Entry requirements
Here's what you will need to get a place on the Marketing Communications with Digital Strategy course at Bournemouth University.
Select a qualification to see required grades
A level
104–120 UCAS tariff points from a minimum of two A-levels.
Most popular A-levels studied
The Marketing Communications with Digital Strategy course at Bournemouth University features content from more than one subject area. Choose an option below to find out about the students taking courses in each of those subject areas at this uni.
| Subject | Grade |
|---|---|
| Business Studies | C |
| Sociology | C |
| Media Studies | B |
| Psychology | D |
| Geography | C |
| Subject | Grade |
|---|---|
| Business Studies | B |
| Media Studies | D |
| Psychology | D |
| Sociology | C |
| Photography | C |
Course summary
What this course is about
UCAS code: N583
Here's what Bournemouth University says about its Marketing Communications with Digital Strategy course.
In an ever-evolving digital landscape, there's a continuous demand for imaginative and inventive marketing professionals. Delve into pioneering media techniques and develop the expertise to enhance brand visibility and product recognition.
Why study BA (Hons) Marketing Communications with Digital Strategy at BU?
-
Gain insight into various applications, tools, strategies, and techniques essential to building a professional portfolio that you can show to future employers
-
Develop specialist skills to stay at the cutting edge of social marketing, content creation, and digital analytics. Create multi-media content including videos, podcasts, infographics, and social media posts using a comprehensive range of industry relevant software
-
Work on live briefs set by industry for unit assessments, learn from professionals who deliver guest lectures and workshops every year and co-create academic and professional research with staff including consultancy projects for industry clients
-
Benefit from our classes with industry guest speakers from prestigious companies such as Edelman, Google, Adam and Eve, Creative Orchestra, DCM, Thinkbox, Channel 4 and Bright Blue Day
-
Tailor your degree to suit you with the opportunity to move across our Marketing Communications courses at the end of your first year and select from a range of option units in your final year
-
Tackle real-world industry projects during the course and have the opportunity to apply the skills you've acquired during your placement, collaborating with our extensive network of employers worldwide.
Source: Bournemouth University
Course details
Qualification
Bachelor of Arts (with Honours) - BA (Hons)
Department
Faculty of Media, Science and Technology
Location
Main Site | Poole
Duration
3 Years
Study mode
Full-time
Subjects
• Marketing
• Digital media
Start date
21 September 2026
Application deadline
14 January 2026
Tuition fees
| Location | Fees |
|---|---|
| England | £9,790 per year |
| Scotland | £9,790 per year |
| Wales | £9,790 per year |
| Northern Ireland | £9,790 per year |
| Channel Islands | £9,790 per year |
| Republic of Ireland | £9,790 per year |
| EU | £19,635 per year |
| International | £19,635 per year |
The modules you will study
Year 1: Principles of Marketing Communications | Academic & Professional Skills | Contemporary Debates in Marketing Communications | Digital Essentials | Research in Action 1 | Integrated Marketing Communications
Bournemouth University student reviews
Showing 102 reviews
1st year student
1 year ago
Pretty good. Lots of clubs and societies. Lots of student club nights - like almost one every night I think? rnThereu2019s a bar on campus but you wonu2019t be short of a bar anywhere in Bournemouth anyways.
1st year student
1 year ago
Overall uni life is good. Nightlife is very good. Lots of clubs and also thereu2019s a student only club too. Quite a few events that take place on campus that sometimes give out free food. rnrnTown centre is bare - wouldnu2019t even call it a town centre where Iu2019m from. Couple of shops but real...
1st year student
1 year ago
Decent accommodation is expensive here. You could go with the cheaper halls but youu2019re at risk of insect/rodent infestation and/or crackheads so you weigh the pros and cons. rn
1st year student
1 year ago
Good support system in place.
1st year student
1 year ago
Loads of accommodation options to choose from. Many of which are modern. Shame most of them are fairly pricy but thatu2019s inflation I guess. Love my accommodation. rnLibrary could do with a renovation but still has the whatu2019s needed. Facilities are good. rnCafes and shops in the campus are exp...
1st year student
1 year ago
Really nice lecturers that listen well and help where they can. Respond quickly to emails and messages. rnLecture notes and presentations could be improved as I donu2019t think they fully cover what is need (particularly the programming based modules).
National Student Survey (NSS) scores at Bournemouth University
The NSS is an annual survey where final-year students are asked to rate different aspects of their course and university experience.
The Marketing Communications with Digital Strategy course at Bournemouth University features content from more than one subject area. Using the options below, you can see ratings from students who took courses in each of these subject areas at this uni
Select an option to see a detailed breakdown
Teaching on my course
80%
med
Teaching on my course
80%
med
How often does your course challenge you to achieve your best work?
85%
med
How good are teaching staff at explaining things?
90%
med
How often do teaching staff make the subject engaging?
73%
low
How often is the course intellectually stimulating?
71%
med
Learning opportunities
84%
med
Learning opportunities
84%
med
To what extent have you had the chance to bring together information and ideas from different topics?
85%
med
How well does your course introduce subjects and skills in a way that builds on what you have already learned?
89%
med
How well has your course developed your knowledge and skills that you think you will need for your future?
81%
med
To what extent have you had the chance to explore ideas and concepts in depth?
89%
med
To what extent does your course have the right balance of directed and independent study?
74%
low
Assessment and feedback
85%
med
Assessment and feedback
85%
med
How well have assessments allowed you to demonstrate what you have learned?
91%
high
How fair has the marking and assessment been on your course?
85%
med
How often does feedback help you to improve your work?
72%
med
How often have you received assessment feedback on time?
92%
high
How clear were the marking criteria used to assess your work?
82%
med
Academic support
84%
low
Academic support
84%
low
How easy was it to contact teaching staff when you needed to?
85%
med
How well have teaching staff supported your learning?
83%
low
Organisation and management
82%
med
Organisation and management
82%
med
How well were any changes to teaching on your course communicated?
85%
med
How well organised is your course?
80%
med
Learning resources
89%
med
Learning resources
89%
med
How well have the IT resources and facilities supported your learning?
88%
med
How well have the library resources (e.g., books, online services and learning spaces) supported your learning?
92%
med
How easy is it to access subject specific resources (e.g., equipment, facilities, software) when you need them?
88%
med
Student voice
70%
low
Student voice
70%
low
How clear is it that students' feedback on the course is acted on?
60%
med
To what extent do you get the right opportunities to give feedback on your course?
73%
low
To what extent are students' opinions about the course valued by staff?
78%
med
How well does the students' union (association or guild) represent students' academic interests?
80%
med
Other NSS questions
Other NSS questions
During your studies, how free did you feel to express your ideas, opinions, and beliefs?
88%
med
How well communicated was information about your university/college's mental wellbeing support services?
83%
med
Select an option to see a detailed breakdown
Teaching on my course
76%
low
Teaching on my course
76%
low
How often does your course challenge you to achieve your best work?
79%
low
How good are teaching staff at explaining things?
88%
low
How often do teaching staff make the subject engaging?
72%
low
How often is the course intellectually stimulating?
66%
low
Learning opportunities
79%
low
Learning opportunities
79%
low
To what extent have you had the chance to bring together information and ideas from different topics?
84%
med
How well does your course introduce subjects and skills in a way that builds on what you have already learned?
78%
low
How well has your course developed your knowledge and skills that you think you will need for your future?
80%
med
To what extent have you had the chance to explore ideas and concepts in depth?
85%
med
To what extent does your course have the right balance of directed and independent study?
70%
low
Assessment and feedback
82%
med
Assessment and feedback
82%
med
How well have assessments allowed you to demonstrate what you have learned?
85%
med
How fair has the marking and assessment been on your course?
87%
med
How often does feedback help you to improve your work?
68%
low
How often have you received assessment feedback on time?
90%
med
How clear were the marking criteria used to assess your work?
83%
med
Academic support
82%
low
Academic support
82%
low
How easy was it to contact teaching staff when you needed to?
85%
low
How well have teaching staff supported your learning?
79%
low
Organisation and management
74%
med
Organisation and management
74%
med
How well were any changes to teaching on your course communicated?
84%
med
How well organised is your course?
65%
low
Learning resources
89%
med
Learning resources
89%
med
How well have the IT resources and facilities supported your learning?
90%
med
How well have the library resources (e.g., books, online services and learning spaces) supported your learning?
91%
med
How easy is it to access subject specific resources (e.g., equipment, facilities, software) when you need them?
84%
med
Student voice
69%
low
Student voice
69%
low
How clear is it that students' feedback on the course is acted on?
56%
low
To what extent do you get the right opportunities to give feedback on your course?
73%
low
To what extent are students' opinions about the course valued by staff?
76%
med
How well does the students' union (association or guild) represent students' academic interests?
80%
med
Other NSS questions
Other NSS questions
During your studies, how free did you feel to express your ideas, opinions, and beliefs?
89%
med
How well communicated was information about your university/college's mental wellbeing support services?
82%
med
Student information
The Marketing Communications with Digital Strategy course at Bournemouth University features content from more than one subject area. Choose an option below to find out about the students taking courses in each of those subject areas at this uni.
Graduate prospects
What graduates do next
Facts and figures about Bournemouth University graduates who took Marketing Communications with Digital Strategy - or another course in the same subject area.
Graduate statistics
67%
In a job where degree was essential or beneficial
92%
In work, study or other activity
75%
Say it fits with future plans
50%
Are utilising studies
Top job areas
26%
Business and public service associate professionals
20%
Artistic, literary and media occupations
10%
Media Professionals
8%
Elementary occupations
Graduate statistics percentages are determined 15 months after a student graduates
Earnings after graduation
The Marketing Communications with Digital Strategy course includes content from more than one subject area. Choose an option below for Bournemouth University graduate earnings across each of those subject areas.
Earnings
£26.3k
First year after graduation
£31.8k
Third year after graduation
£38k
Fifth year after graduation
Earnings
£24.1k
First year after graduation
£28.5k
Third year after graduation
£32.8k
Fifth year after graduation
Shown here are the median earnings of graduates at one, three and five years after they completed a course related to Marketing Communications with Digital Strategy.
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree
Discussions
Discussions
Students are talking about Bournemouth University on The Student Room.
Chat with Bournemouth University
Bournemouth University courses are designed with direct input from employers, with many courses accredited by the biggest names in industry. Every student has the opportunity to get work experience as part of their course and opportunities for work, study or volunteering abroad too. Our courses have been recognised for the quality of student learning opportunities and support around your course too, so you’ll be well-prepared for your future, whatever it may be. What better place to find a balance with study and life than our beautiful cosmopolitan town, from Nandos to nights out and Beach days taking in some rays. There’s a Bournemouth to be discovered for everyone. Our award-winning nightclub, The Old Firestation, and end-of-year festival – the Summerball – all contribute to make your BU experience an unforgettable experience. Come and see us at an Open Day to discover why you #BelongatBU.
Bournemouth University open days
Are you thinking of applying to this university?
Before you do, it's a good idea to go to an open day. You can have a good look around campus, getting a better idea of what it's like to study there. You'll meet current students and staff and get the chance to ask them questions.
Universities will list upcoming open days on their websites. Most will also have virtual open days; these are a great alternative if you really can't get there in person. For tips on preparing for open days, check the advice section here on The Uni Guide.
