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International Tourism Management

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About this course


Course option

3years

Full-time | 2024

Subject

Tourism management

Pathways available:

BA (Hons) International Tourism Management

BA (Hons) International Tourism Management with Internship

While the tourism industry is one of the world's largest industries and is both dynamic and multi-disciplinary, it is fragile and requires new approaches when it comes to tackling overtourism, the growth of domestic tourism and its importance to general health and wellbeing. Therefore, in order to help you explore and prepare for a career in this diverse and changing industry, both our BA (Hons) International Tourism Management and our BA (Hons) International Tourism Management with Internship Degrees provides a blend of core knowledge that reflects the economic, environmental and social context and practice of tourism with rigorous management underpinning throughout the course. With both a flexible learning and teaching approach, you will have greater control over the when and the where of your learning through both on and off-line experiences.

Industry engagement remains a strong focus of our BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship Degrees. In the past, students have undertaken placements both overseas and within the UK. Overseas placements have included Universal Studios, Disney and a range of resort hotels and country clubs within the USA. However, while the tourism industry remains resilient, it does require new skills in innovation, creativity and risk management. Therefore, students now have the opportunity to develop live consultancy reports as part of this module for a range of organisations such as the National Trust, the Youth Hostel Association, Cardiff Airport, National Museum of Wales, airlines and tourist information centres. Thus, helping to maintain strong industry engagement.

To enhance the module content further, both our BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship degrees draw upon the expertise of several industry experts including Visit Wales, Cardiff Airport and the Principality Stadium, Cardiff Motorpoint Arena, CADW, Cardiff Castle. The course team have frequently arranged visits and tours of many local tourist attractions and destinations. A key feature of both our BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship degrees is the opportunity to experience and examine different destinations such as Alicante, Morocco, and Gambia with their own individual assessment methods which form part of the core tourism modules. Students also have the opportunity to study a language as part of their degree, which can be carried through to the final year.

Both the our BA (Hons) International Tourism Management and BA (Hons) International Tourism Management with Internship degrees are accredited by the Tourism Management Institute (TMI). Work on these programmes are not only underpinned by the research being undertaking by the academic staff, but also the Welsh Centre for Tourism Research (WCTR) and the Association for Tourism in Higher Education (ATHE).

We are also proud to be an Educational Partner of ABTA, the leading association of travel agents and tour operators, and our students are able to apply for the competitive ABTA Internship.

We offer this programme with two study options. You can choose three years full-time or four years full-time which would include a one-year professional placement between years two and three that will give you hands-on experience in a real-life working environment. This sandwich year would give you practical skills that many employers seek, giving you a competitive edge upon graduation.

The Uni


Course locations:

Llandaff Campus

Cardiff Met - Llandaff

Department:

Cardiff School of Management

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

70%
Tourism management

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Tourism, transport and travel

Teaching and learning

72%
Staff make the subject interesting
79%
Staff are good at explaining things
76%
Ideas and concepts are explored in-depth
70%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

83%
Library resources
84%
IT resources
84%
Course specific equipment and facilities
66%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

86%
UK students
14%
International students
20%
Male students
80%
Female students
76%
2:1 or above
17%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

A
D
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Tourism, transport and travel

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,100
med
Average annual salary
98%
med
Employed or in further education
56%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

26%
Sales, marketing and related associate professionals
9%
Other elementary services occupations
8%
Sales assistants and retail cashiers

This course sits in a wide group of smaller subjects that don't necessarily have that much in common - so bear this in mind when you look at any employment data. Most graduates took a hospitality, events management or tourism-related course, but there are a group of sports and leisure graduates in here as well who do different things. Events management was the most common job for graduates from this group of subjects, and so it’s no surprise that graduates from specialist events management courses did better last year than many of the other graduates under this subject umbrella - but all did about as well as graduates on average or a little better. If you want to find out more about specific job paths for your chosen subject area, it's a good idea to go on open days and talk to tutors about what previous graduates went on to do, or to have a look at university department websites.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Tourism, transport and travel

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£18k

£18k

£23k

£23k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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Course location and department:

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Teaching Excellence Framework (TEF):

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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