Get degree ideas using our A level explorer tool

Digital Media

Entry requirements


A level

B,B,C

Any subject.

The Access to HE Diploma. Plus GCSE English at grade 4 / C or above.

GCSE/National 4/National 5

5 GCSEs at grade 4 / C or above to include English.

International Baccalaureate Diploma Programme

29

Any subject.

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DMM

Any subject.

Scottish Higher

C,C,D

UCAS Tariff

112

[1] 4 qualifications for tariff points allowed [2] May also include AS level and EPQ [3] Specific subject not required

You may also need to…

Present a portfolio

About this course


This course has alternative study modes. Contact the university to find out how the information below might vary.

Course option

3years

Full-time | 2024

Other options

4 years | Sandwich | 2024

Subject

Digital media

The Digital Media BA course focuses on creative production in the field of media using digital tools in 3D modelling, code as a creative medium, immersive technologies, and audio and video production among others.

The course offers a space for students to experiment with a range of digital technologies, practices, processes, and theories.

* Our responsive, creative curriculum allows students to address the rapid developments concerning the impact of new, emerging and future media technologies and broader changes to the media and networked communications landscape.

* Our project-led approach supports students in becoming adept with a range of critical and creative media equipment and interactive technologies to inform their practice and understanding.

* Students will benefit from a course that sees critical digital theory, immersive skills development, and professional practice as mutually exclusive, along with a university-wide commitment to collaborative learning and supporting sustainable global citizenship development.

**Key Course Benefits**

* Our course explores a mix of creative and technical skills and knowledge development through a range of modules that will take students through the entire software development workflow from concept to user testing.

* Free access to a wide range of high standard, professional media equipment via our Media Loan Service, with technicians who can support you and give advice and instructions for ease of use*.

* Past staff and students have a strong track record of collaborative applied projects with organisations including Genesys, Uber, Google, The United Nations (Mission 1.5) Jaguar Land Rover, Coventry Telegraph, Rolls-Royce, BBC Big Screens, The Gallery of Living History and BT*.

* In the past students have had the opportunity to attend talks from expert guest speakers such as Andy Serkis (Lord of the Rings, Planet of the Apes, Venom: Let there be Carnage), Luke Richards, CEO & Creative Director, Black Cat Entertainment and Simon Wright, Director of Genesys Creators, Genesys (subject to availability).

* On this course, you’ll be taught by staff with expertise in immersive technologies and 360 video, music and digital composition and sound recording, user interface design, digital marketing, and digital culture. (Staff may be subject to change.)

*For further information please check the course page on the Coventry University website

Modules

This course has a common first year.

The common first year enables you to work alongside students doing similar courses to you, to widen your knowledge and exposure to other subject areas and professions. You will have the opportunity to collaborate with other students, so you can share your insights and experience which will help you to develop and learn.

If you discover an interest in a specific subject you have studied, upon successful completion of your first year, you could swap degrees with another course in your common first year (subject to meeting progression requirements).

Common first year courses

Animation BA (Hons)
Digital Media BA (Hons)
Games Art BA (Hons)
Games Design and Development BA (Hons)
Visual Effects (VFX) BA (Hons)

Year Two
In year two, you will continue to develop the skills and knowledge you’ve learnt. We do this by embedding the following four principles into the curriculum and developing your:

Technical skills - digital fluency, backed with the right academic knowledge
Study skills - to be an adaptive, independent and proactive learner
Professional skills - to have the behaviour and abilities to succeed in your career
Global awareness - the beliefs and abilities to be a resilient, confident and motivated global citizen
You will develop more advanced knowledge and skills to do with: how digital media impacts society, digital media formats and content creation, amongst others.

Modules
Beyond the Digital Revolution: Contexts
Transmedia Storytelling and Immersive Design
Digital Marketing and Content Creation
Hacking the Immersive Pipeline
Engaging in Professional Practice
Creative Collaboration

Placement Year
There’s no better way to find out what you love doing than trying it out for yourself, which is why a work placement* can often be beneficial. Work placements usually occur between your second and final year of study. They’re a great way to help you explore your potential career path and gain valuable work experience, whilst developing transferable skills for the future.

If you choose to do a work placement year, you will pay a reduced tuition fee* of £1,250. For more information, please go to the fees and funding section. During this time you will receive guidance from your employer or partner institution, along with your assigned academic mentor who will ensure you have the support you need to complete your placement.

Final Year
Year three aims to bring you to the level to enter the world of work by consolidating your knowledge and skills from year one and two. You could also work on a large final project in an area of your interest, with the support of a mentor and your Academic Personal Tutor.

You will have the opportunity to choose between two optional modules in your final year, ‘Immersive Production and Experimental Praxis’ and ‘Creative Application Design and Development’ to total 120 credits.

Modules
Politics and Failures of The Digital Revolution
Professional Digital Media Practice Portfolio
Research: Speculative Futures and Digital Histories
Immersive Production and Experimental Praxis
Creative Application Design and Development
Final Major Project

We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated. Before accepting any offers, please check the website for the most up to date course content. For full module details please check the course page on the Coventry University website.

*For further information please check the course page on the Coventry University website

Assessment methods

This course will be assessed using a variety of methods which will could vary depending upon the module. Assessment methods include

Practical or project work
Coursework
Essays
Presentations and posters

The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards the achieving the intended learning outcomes. Assessments may include exams, individual assignments or group work elements.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
Northern Ireland
£9,250
per year
Republic of Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Coventry University

Department:

School of Media and Performing Arts

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

75%
Digital media

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Media studies

Teaching and learning

82%
Staff make the subject interesting
85%
Staff are good at explaining things
83%
Ideas and concepts are explored in-depth
85%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

84%
Library resources
81%
IT resources
90%
Course specific equipment and facilities
66%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

61%
UK students
39%
International students
56%
Male students
44%
Female students
83%
2:1 or above
5%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
D
D

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Media studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
med
Average annual salary
98%
high
Employed or in further education
36%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

18%
Sales, marketing and related associate professionals
17%
Artistic, literary and media occupations
7%
Media professionals

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Media studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£17k

£17k

£22k

£22k

£21k

£21k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Explore these similar courses...

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here