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Media Production

Entry requirements

A level


The Access to HE Diploma. Plus GCSE English at grade 4 or above.

GCSE/National 4/National 5

5 GCSEs at grade 4 / C or above to include English.

International Baccalaureate Diploma Programme


Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)


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About this course

This course has alternative study modes. Contact the university to find out how the information below might vary.

Course option


Full-time | 2022

Other options

4.0 years | Sandwich | 2022


Media production

From the outset, we aim to develop your technical, creative, reflective and analytical abilities, giving you a thorough grounding in current and emerging media technologies, ways of working and contemporary professional practice, as well as the project management and professional skills needed in this ever-expanding sector.

You’ll produce multiple pieces of work, both individually and collaboratively, from self-reflexive professional portfolios to media projects using film, photography or online platforms. In doing so, you’ll have access to our extensive specialist resources, including video and photography studios, industry-standard software suites, radio studios, specialist IT facilities and our dedicated ‘digital media lab’.

You’ll be taught by staff with significant contemporary industrial, applied research and teaching experience; their expertise spanning film history and theory, experimental film practitioner, multi-media artists, writers, scriptwriters and cinematographers, who have worked with national and international organisations. For example, Clifton Stewart (Senior Lecturer in Media Production) is a screenwriter, curator and programmer for the Art and Algorithms Digital Arts Festival in Florida; our lecturer Brad Porter is a cinematographer with a wide network of contacts in Europe and America; Course Director Dr Kamila Kuc is an experimental filmmaker, writer and curator whose work and curated programmes have been shown nationally and internationally (ICA and BFI, London; New Mexico, Texas, Scotland, Bucharest); and Mez Packer (Senior Lecturer in Interactive Media) is a novelist who has worked with Tindal Street Fiction and Skyros Writers’ Lab among others.

**Key Course Benefits**
* Your own mobile tech pack, including a high-end laptop with industry-standard production software (terms and conditions apply).

* Dedicated and flexible creative learning environments, media spaces and industry-focused studios, featuring the newly built TV studio, The Tank.

* Access to high standard professional media equipment via our Media Loan Shop, including pro-sumer media equipment, such as Go Pros and Blackmagic cameras.

* Opportunities for professional experience and live projects, which have in the past included student-industry collaboration with Regional BBC, Creative City, Rolls-Royce and BBC3.

* Meet experts in new media and traditional media at our series of screenings and masterclasses with past guest speakers including media practitioners from the UK (Saskia Sutton) and USA (Reed O’Beirne, Seattle).

* Opportunity to study abroad at one of our many international partners during a placement year, which include Zhejiang University of Media and Communications (ZUMC) in China and Jean Moulin University, Lyon, France.


Our main study themes are:

**Media and communication**: Introduces you to the meaning, importance and use of a number of fundamental concepts within the broad fields of media analysis and production to understand how meaning within media objects has been produced, consumed and interpreted. These may include: institution, identity, contexts of production, audience, narrative and genre, critical refection. The meaning and significance of these concepts will be explored through a range of methods, including case studies, seminar discussions and individual exercises illustrating their development, conventional use and potential limitations.

**Media Production**: Develops the skills and knowledge necessary to effectively produce and distribute a range of media objects, with an emphasis on how content, presentation and distribution methods create impact in a local, national and global context. You will examine the differences and similarities between established methods of distribution, like television, cinema and radio, alongside newer and emerging forms of distribution for increasingly diverse audiences, particularly online delivery platforms. We’ll consider the social, economic and political implications of these different modes of delivery. Learning through practice, you will be introduced to key issues within historical and contemporary international media production in order to consider and better appreciate the processes of production and how to develop meaning within various forms of media: lens-based, audio, digital media and textual communication.

**Critical media methods**: You will learn a range of research skills, including source acquisition, archival searching, close-reading of texts, critical review of published sources, media form interpretation, data/evidence analysis, discussion and argumentation.

**Living in a digital world**: You will gain practical experience working with a variety of contemporary digital media and cultural forms, ranging from moving image production, photography, sound and music production to text-based online publications. We will consider how the new forms of ‘prosumption’ involved in the creation and uses of these artefacts affect conventional conceptions of such things as ‘audience’, ‘institutional context’, the political economy of media and concepts such as ideology, meaning and pleasure in a new digital world of ‘prosumption’, ‘playbour’ and ‘prize economics’.

For more information about what you will study, please visit our website.

The Uni

Course location:

Coventry University


School of Media and Performing Arts

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What students say

We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

Media production

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Media studies

Teaching and learning

Staff make the subject interesting
Staff are good at explaining things
Ideas and concepts are explored in-depth
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

Library resources
IT resources
Course specific equipment and facilities
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

UK students
International students
Male students
Female students
2:1 or above
First year drop out rate

Most popular A-Levels studied (and grade achieved)


After graduation

The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Media studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

Average annual salary
Employed or in further education
Employed in a role where degree was essential or beneficial

Top job areas of graduates

Sales, marketing and related associate professionals
Artistic, literary and media occupations
Media professionals

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Media, journalism and communications

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.







Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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Lower entry requirements
Bristol, University of the West of England
Media Production (with Foundation Year)
Bachelor of Arts (with Honours) - BA (Hons)
4.0 years | Full-time | 2022
Nearby University
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Same University
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Post-six month graduation stats:

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It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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