Business and Media
Keele University
UCAS Code: PN31 | Bachelor of Arts (with Honours) - BA (Hons)
Entry requirements
A level
Access to HE Diploma
Access to Higher Education Diploma with 112 - 96 UCAS Tariff points including a minimum of 15 Level 3 credits at Distinction.
GCSE/National 4/National 5
GCSE English Language and Maths at grade C (or 4).
International Baccalaureate Diploma Programme
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
UCAS Tariff
We've calculated how many Ucas points you'll need for this course.
About this course
This course has alternative study modes. Contact the university to find out how the information below might vary.
Set in 600 acres of countryside in North Staffordshire, we have one of the largest and most beautiful campuses in Britain. We’re proud to be No.2 in England for Student Satisfaction with Course - Guardian University League Table, 2020, investing more than £140m in our campus in the last ten years, including £45m new science laboratories. In 2021 we were proud to be awarded Sustainability Institution of the Year at the prestigious Green Gown Awards as part of our mission to become a carbon neutral campus by 2030. We're committed to supporting you to achieve your career goals, and have a dedicated Careers and Employability team who can assist you to navigate your options beyond Keele.
Explore how business enterprises work in tandem with popular media and culture and develop a range of theoretical, practical and creative skills by learning how organisations operate and achieve success.
The Business Management and Media programme at Keele combines learning about the practicalities of business management with critical insights into the power of media. By looking closely at phenomena such as advertising and social networking, you will learn how these can influence individuals and societies. You will pay particular attention to how media, communications and creative practice works in the context of management, looking at how businesses operate in terms of marketing, finance and human resource management, as well as how they interface with social, cultural and political contexts.
In particular, you will understand how businesses communicate with their audiences, and how they interact with, and even help to create, aspects of culture through branding, strategy and information management. This course may be combined with a placement year, the opportunity to study abroad and the chance to acquire and develop skills in international languages.
Modules
For a list of indicative and likely optional modules please visit the course website
Tuition fees
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What students say
We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.
How do students rate their degree experience?
The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.
Media studies
Teaching and learning
Assessment and feedback
Resources and organisation
Student voice
Who studies this subject and how do they get on?
Most popular A-Levels studied (and grade achieved)
Management studies
Teaching and learning
Assessment and feedback
Resources and organisation
Student voice
Who studies this subject and how do they get on?
Most popular A-Levels studied (and grade achieved)
After graduation
The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.
Media studies
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
Only a small number of students study courses within this catch-all subject area, so there isn't a lot of information available on what graduates do when they finish - bear that in mind when you look at any stats. Marketing and PR were the most likely jobs for graduates from these courses, but it's sensible to go on open days and talk to tutors about what you might expect from the course, and what previous graduates did.
Management studies
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
What about your long term prospects?
Looking further ahead, below is a rough guide for what graduates went on to earn.
Media, journalism and communications
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£21k
£23k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
Business and management
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£19k
£24k
£30k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
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Teaching Excellence Framework (TEF):
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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).
This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.
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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.
You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.
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Post-six month graduation stats:
This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.
It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.
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Graduate field commentary:
The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show
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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.
While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?
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