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Kingston University

UCAS Code: N297 | Bachelor of Science (with Honours) - BSc (Hons)

Entry requirements

A level

B,B,B-A,A,B

Other A Level combinations possible to achieve 120 - 136 points. Minimum of 2 A Levels, can be combined with other Level 3 qualifications eg. AS levels/Extended Project to achieve 120 points.

Can be considered in combination with other Level 3 qualifications e.g. A2's in different subjects.

Access to HE Diploma

D:24,M:21

Equivalent of 120 UCAS points from an Access course in a related subject. Applicants under 21 years will be considered on a case-by-case basis.

International Baccalaureate Diploma Programme

27

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H3,H3,H3,H3,H3-H2,H2,H2,H3,H3


A minimum of 120 UCAS points usually from 5 Higher Level subjects

Can be combined with other level 3 qualifications to achieve 120 points

OCR Cambridge Technical Diploma

D*D*

Can be combined with other level 3 qualifications to achieve 120 points

Can be combined with other level 3 qualifications to achieve 120 points

OCR Cambridge Technical Extended Diploma

DDM-DDD

Grade combinations below DDM may be considered when combined with other Level 3 qualifications.

Can be combined with other level 3 qualifications to achieve 120 points

Can be combined with other level 3 qualifications to achieve 120 points

Can be combined with other level 3 qualifications to achieve 120 points

Pearson BTEC Diploma (QCF)

D*D*

Can be combined with other level 3 qualifications to achieve 120 points

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDM-DDD

Grade combinations below DDM may be considered when combined with other Level 3 qualifications.

Scottish Higher

B,B,B,C,C-B,B,B,B,B


Scottish Highers (only)

T Level

M-D

UCAS points 120 - 144

UCAS Tariff

120-136

We welcome a wide range of qualifications and qualification combinations. Don't worry if you can't see your specific qualification listed, just contact our team of experts

About this course

Course option

3years

Full-time | 2025

Subjects

Marketing

Business and management

**Reasons to choose Kingston**

- In just three years, you’ll graduate with a business degree and the real-life practical experience and skills that employers are looking for.

- This course is designed and developed in collaboration with industry experts across different areas of the business world to ensure content reflects latest trends, challenges and practices.

- We are ranked No.3 in London for Marketing and Public Relations (Guardian League Tables 2025).

- Graduate employability is embedded in module activities and extracurricular events such as networking with industry professionals, hackathons and speed interviewing.

- Our commitment to high quality teaching has been recognised with a Teaching Excellence Framework (TEF) Gold rating. The University has received an overall rating of Gold, as well as securing a Gold award in the framework's two new student experience and student outcomes categories.

**About this course**
The course will cover the fundamentals of the business ecosystem and the key current and future aspects of developing marketing solutions in business. This area includes a focus on the different components of marketing, the purpose of marketing in a business context and how marketing can contribute to organisational success. It will also focus on the importance of data in making marketing decisions and the impact of digital technology on marketing.

You will gain a strong foundation in all aspects of business with an opportunity to further develop your skills in marketing. Your broad background in business and management skills will prepare you for a range of graduate roles and sectors. A focus on marketing will give you an edge in the job market if you develop an interest in working in this field.

**Future Skills**
Embedded within every course curriculum and throughout the whole Kingston experience, Future Skills will play a role in shaping you to become a future-proof graduate, providing you with the skills most valued by employers such as problem-solving, digital competency, and adaptability.

As you progress through your degree, you'll learn to navigate, explore and apply these graduate skills, learning to demonstrate and articulate to employers how future skills give you the edge.

At Kingston University, we're not just keeping up with change, we're creating it.

**Career opportunities**
This course will prepare you for a career in business management with an opportunity to have greater depth in a marketing concentration across a variety of sectors. You will develop a combination of business, design and technology knowledge and skills, preparing you for the current and future workplace.

Modules

Examples of modules:

- Global Business Environments
- Business Design Thinking
- Developing Effective Marketing Programmes
- Digital Creativity in Marketing
- Sustainable and Responsible Management
- Social Media Strategy Development

To view the full list of modules, please visit the University course webpage.

Assessment methods

Assessment typically comprises exams (e.g. test or exam), practical (e.g. presentations, performance) and coursework (e.g. essays, reports, self-assessment, portfolios, dissertation).

Tuition fees

Select where you currently live to see what you'll pay:

England
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni

Course location:

Kingston University

Department:

Department of Management

Read full university profile

What students say

We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

60%
Marketing
76%
Business and management

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

43%
Staff make the subject interesting
67%
Staff are good at explaining things
62%
Ideas and concepts are explored in-depth
57%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

67%
Library resources
100%
IT resources
90%
Course specific equipment and facilities
43%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

87%
UK students
13%
International students
44%
Male students
56%
Female students
88%
2:1 or above
14%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
D

Business and management (non-specific)

Teaching and learning

68%
Staff make the subject interesting
88%
Staff are good at explaining things
80%
Ideas and concepts are explored in-depth
78%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

80%
Library resources
92%
IT resources
82%
Course specific equipment and facilities
70%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

78%
UK students
22%
International students
64%
Male students
36%
Female students
86%
2:1 or above
8%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
D
C

After graduation

The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
89%
low
Employed or in further education
54%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

25%
Sales, marketing and related associate professionals
13%
Functional managers and directors
13%
Sales assistants and retail cashiers

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business and management (non-specific)

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£22,000
med
Average annual salary
86%
low
Employed or in further education

Top job areas of graduates

16%
Sales, marketing and related associate professionals
10%
Sales assistants and retail cashiers
9%
Administrative occupations: finance

As only a small number of students take courses in this subject area, there isn't much information on what graduates do when they finish, so bear that in mind when you review any stats. Management, finance and business roles are common, but it's a good idea to ask tutors what previous graduates taking specific courses went on to do when you're at an open day.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£21k

£21k

£26k

£26k

£30k

£30k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business and management (non-specific)

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£21k

£21k

£26k

£26k

£30k

£30k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here