Marketing and Advertising with Professional Placement Year
Kingston University
UCAS Code: N592 | Bachelor of Science (with Honours) - BSc (Hons)
Kingston University
UCAS Code: N592 | Bachelor of Science (with Honours) - BSc (Hons)
Entry requirements
A level
Other A Level combinations possible to achieve 120 - 136 points. Minimum of 2 A Levels, can be combined with other Level 3 qualifications eg. AS levels/Extended Project to achieve 120 points.
Can be considered in combination with other Level 3 qualifications e.g. A2's in different subjects.
Access to HE Diploma
Equivalent of 120 UCAS points from an Access course in a related subject. Applicants under 21 years will be considered on a case-by-case basis.
International Baccalaureate Diploma Programme
Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)
H3,H3,H3,H3,H3-H2,H2,H2,H3,H3
A minimum of 120 UCAS points usually from 5 Higher Level subjects
Can be combined with other level 3 qualifications to achieve 120 points
OCR Cambridge Technical Diploma
Can be combined with other level 3 qualifications to achieve 120 points
Can be combined with other level 3 qualifications to achieve 120 points
OCR Cambridge Technical Extended Diploma
Grade combinations below DDM may be considered when combined with other Level 3 qualifications.
Can be combined with other level 3 qualifications to achieve 120 points
Can be combined with other level 3 qualifications to achieve 120 points
Can be combined with other level 3 qualifications to achieve 120 points
Pearson BTEC Diploma (QCF)
Can be combined with other level 3 qualifications to achieve 120 points
Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)
Grade combinations below DDM may be considered when combined with other Level 3 qualifications.
Scottish Higher
B,B,B,C,C-B,B,B,B,B
Scottish Highers (only)
T Level
UCAS points 120 - 144
UCAS Tariff
We welcome a wide range of qualifications and qualification combinations. Don't worry if you can't see your specific qualification listed, just contact our team of experts
About this course
**Reasons to choose Kingston**
- You’ll experience how marketing and advertising work in today’s rapidly changing environment by working on real-life project briefs from client organisations.
- When you graduate, your hands-on experience and career skills will help you stand out from other job seekers.
- We are ranked No.3 in London for Marketing and Public Relations (Guardian League Tables 2025).
- You’ll gain more than just a degree. The structure of the course enables you to earn a professional qualification from the Chartered Institute of Marketing (CIM).
- Our commitment to high quality teaching has been recognised with a Teaching Excellence Framework (TEF) Gold rating. The University has received an overall rating of Gold, as well as securing a Gold award in the framework's two new student experience and student outcomes categories.
**About this course**
If you aspire to a career in the fun, dynamic, fast-moving world of marketing or advertising, this is the course for you.
The course is designed in consultation with leading industry experts, bringing together the latest theories and practices in marketing. You’ll explore the role and function of contemporary and digital marketing in modern business, so when you graduate, you’ll be at the edge of the job market with the knowledge and skills employers seek.
You can gain hands-on marketing experience through an internship or develop your skills as a consultant by working in a team on a live project. Another option is to delve into entrepreneurship and create your own start-up with support from the Business School.
**Professional Placement Year**
This course has a professional placement year which takes place between Year 2 and your Final Year. During this year, you will take a placement within a business setting, ensuring you gain essential experience to add to your CV and help you secure a graduate job.
**Future Skills**
Embedded within every course curriculum and throughout the whole Kingston experience, Future Skills will play a role in shaping you to become a future-proof graduate, providing you with the skills most valued by employers such as problem-solving, digital competency, and adaptability.
As you progress through your degree, you'll learn to navigate, explore and apply these graduate skills, learning to demonstrate and articulate to employers how future skills give you the edge.
At Kingston University, we're not just keeping up with change, we're creating it.
**Career opportunities**
This course meets the needs of the continuously evolving careers in marketing and advertising, including brand and marketing communications managers, market researchers, media planners and buyers, account executives, copywriters, as well as advertising and social media managers. Many graduates progress to postgraduate study.
Modules
Example modules
- The Principles of Marketing
- Advertising Tools, Techniques and Technologies
- Brands, Buyers and Behaviours
To view the full list of modules, please visit the University course webpage.
Assessment methods
Assessment typically comprises exams (e.g. tests or exams), practical (e.g. presentations, performance), and coursework (e.g. essays, reports, self-assessments, portfolios, dissertation).
Tuition fees
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The Uni
Kingston University
Department of Strategy Marketing and Innovation
What students say
We've crunched the numbers to see if the overall teaching satisfaction score here is high, medium or low compared to students studying this subject(s) at other universities.
How do students rate their degree experience?
The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.
Marketing
Teaching and learning
Assessment and feedback
Resources and organisation
Student voice
Who studies this subject and how do they get on?
Most popular A-Levels studied (and grade achieved)
After graduation
The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.
Marketing
What are graduates doing after six months?
This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.
Top job areas of graduates
Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.
What about your long term prospects?
Looking further ahead, below is a rough guide for what graduates went on to earn.
Marketing
The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.
£22k
£27k
£30k
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.
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Higher entry requirements
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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.
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Course location and department:
This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.
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Teaching Excellence Framework (TEF):
We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.
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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).
This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.
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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.
You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.
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Post-six month graduation stats:
This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.
It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.
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Graduate field commentary:
The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show
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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.
While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?
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