Marketing and Social Media for the Creative Industries

UCAS code: W810

Here's what LMA says about its Marketing and Social Media for the Creative Industries course.

Course Summary Blend creativity with strategy at LMA in this future-facing degree. You’ll explore how to craft impactful marketing campaigns, build brand communities, and harness social media across sectors like film, music, and games. With hands-on projects and industry collaboration at its core, this course equips you with the insight and experience to thrive in the creative industries—whether managing campaigns for cultural icons or launching your own brand.

Why Study Marketing & Social Media for the Creative Industries at LMA? Study at LMA and gain the skills to lead in the creative industries. This course is built for sectors like film, music, theatre, and gaming—equipping you with expertise in brand storytelling, influencer marketing, and campaign strategy. You’ll work on live briefs with real clients, build a standout portfolio, and master emerging tools like AI and data-driven marketing. With a strong focus on innovation, collaboration, and ethical practice, you’ll graduate ready to thrive in a fast-moving digital world. * What Will You Learn?* This course equips you with the creative, strategic, and technical skills to thrive in marketing and social media roles across the creative industries. You’ll explore global marketing trends, platform-specific strategies, content creation, and campaign development—while mastering tools like Google Analytics and Meta Business Suite. Through hands-on projects, live briefs, and independent research, you’ll build expertise in brand storytelling, influencer marketing, data-driven decision-making, and immersive technologies. By your final year, you’ll be ready to lead bold campaigns, craft your professional identity, and deliver standout work that reflects your creative vision and commercial acumen.

Modules YEAR 1 MODULES In your first year, you’ll gain essential knowledge in both business and creative industries management. Studying Business in the Creative Industries Financing Creativity Marketing & Communications in the Creative Industries Live Creative Project

YEAR 2 MODULES In your second year, you’ll enhance your understanding of business practices in creative sectors Exploring Business in the Creative Industries People and Organisational Behaviour Operations in the Creative Industries Enterprise Project

YEAR 3 MODULES Your final year will provide opportunities to focus on advanced business management topics and industry connections Industry Investigation The Creative Business Professional Strategic Leadership & Management Major Business Project For more details about module content please visit the course page: https://www.https://lma.ac.uk/courses/ba-hons-courses/

You will experience a wide range of assessment methods at LMA which are focused around developing and assessing your understanding and practical application of a broad range of topics and skills in marketing and social media management as they are used within the Creative Industries . Types of assessment you will encounter include creative reports; real world case study projects; individual and group presentations; pitches and project portfolios; and reflective evaluative tasks.