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Manchester Metropolitan University

Marketing (Foundation Year)

UCAS Code: 305N

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


A level

D,D,D-C,D,D

Pass Access to HE Diploma in a relevant subject with a minimum 74 UCAS Tariff points.

International Baccalaureate Diploma Programme

24

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

DM

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

MMP

UCAS Tariff

72-80

About this course


Course option

4.0years

Full-time including foundation year | 2020

Subject

Marketing

**OVERVIEW**
The best marketers see the bigger picture - they look at the business landscape, identify new markets, new products and services and opportunities to influence audiences and customers, and spot the threats that could damage the business.

This course prepares you for studying our BA (Hons) Marketing degree.

It will help you develop the skills and knowledge you need to study for an honours degree, even if you don’t currently meet the academic requirements.

Once you’ve passed, you’ll be ready to start your degree course. That means your degree will take four years, or five years if it includes a work placement or year studying abroad.

On the full degree programme, you’ll look at different media and methods of communication, study how to analyse and segment audiences, and discover how to craft and deliver the right message at the right time.

To start with, you’ll learn about marketing fundamentals, but you’ll also have the flexibility to choose units that interest you most as you progress. By the time you leave us, you’ll not only understand the theory behind effective marketing – you’ll also have a range of practical, professional skills.

Manchester’s booming economy draws businesses of all shapes, sizes and disciplines, so studying in the heart of the city will offer the chance to network with a wealth of different businesses, entrepreneurs and marketing specialists.

**FEATURES AND BENEFITS**
- **Adapt to university life** – develop your study skills, prepare for a full degree course and familiarise yourself with our Manchester campus.

- **Funding support** – you can apply for student finance (e.g. tuition fee loan, student loan and student maintenance grant) in the same way as other students.

- **Marketing experts** – with years of experience in industry, our teaching staff provide a unique insight into the world of marketing, advertising, digital media and PR.

- **Location** – study in a global city. Our Business School is in the heart of Manchester, home to some of the largest advertising and branding agencies in the world.

- **Make the most our connections** – during your degree experience what it’s like to work client-side or with a leading agency, or take the opportunity to study overseas at one of our partner institutions across Europe, Asia or USA.

- **Regular industry events** – attend guest talks and masterclasses from thought leaders in the industry and network with recruiting businesses.

The Uni


Course location:

Manchester Metropolitan University

Department:

Operations,Technology, Events and Hospitality Mangement

TEF rating:
Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

66%
low
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

63%
Staff make the subject interesting
75%
Staff are good at explaining things
75%
Ideas and concepts are explored in-depth
71%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

85%
Library resources
94%
IT resources
87%
Course specific equipment and facilities
55%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

91%
UK students
9%
International students
30%
Male students
70%
Female students
78%
2:1 or above
10%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
B
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
91%
high
Employed in a role where degree was essential or beneficial

Top job areas of graduates

53%
Sales, marketing and related associate professionals
9%
Sales assistants and retail cashiers
4%
Media professionals

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£23k

£23k

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here