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Business Management (Marketing) with Foundation Year

Entry requirements


A level

D,E,E

Access to HE Diploma

P:45

GCSE/National 4/National 5

GCSE English at C/4 or above

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

MPP

UCAS Tariff

56-64

About this course


Course option

4years

Full-time | 2024

Subjects

Marketing

Business and management

Our marketing pathway allows you to shape your studies towards your career ambitions and develop the specialist marketing skills to thrive in a business environment.
**Why study BA Business Management (Marketing) at Middlesex University?**

Our degree is the ideal choice for students who wish to develop marketing expertise within a range of businesses and companies, and learn to communicate and 'sell' their ideas to commercial audiences. Supported by expert tutors who bring industry experience to their teaching, you will study the key functions that underpin business success and learn to deliver marketing campaigns with confidence.

The career options are broad with our Business Management (Marketing) pathway. You will be well placed to enter a diverse range of businesses, governmental and third sector organisations and can choose from a range of exciting work placements to support your career success.

Work placements are an invaluable opportunity to gain employability skills so we have introduced two options by which you can integrate into your time at Middlesex. Those who wish to do a placement can take either a 36 week sandwich placement in Year 3 as part of a 4 year degree or two 18 week summer placements allowing you to complete your degree within 3 years.

**Course highlights**
We also offer a one year study abroad option in your second year by joining the EU Erasmus programme, linked to a partner university in Europe and the USA. It can include a contribution towards your tuition fees
You will have access to cutting-edge business resources including the Chartered Management Institute's Management Direct Resource Hub
You can become a student member of the Chartered Management Institute and a full member upon graduation

Modules

Foundation Year
Introduction to Business (30 credits) - Compulsory
Academic Writing and Research Skills for Business (30 credits) - Compulsory
Fundamentals of Business Mathematics (30 credits) - Compulsory
Management Foundation Project (30 credits) - Compulsory
Year 1
Financial Concepts of Business (30 credits) - Compulsory
Marketing Theory and Practice (30 credits) - Compulsory
Quantitative Methods for Business (30 credits) - Compulsory
Management Concepts (15 credits) - Compulsory
People Management (15 credits) - Compulsory
Year 2
Operations Management (30 credits) - Compulsory
Business Environment (15 credits) - Compulsory
Management Information Systems (15 Credits) - Compulsory
Principles of Innovation and Entrepreneurship (15 credits) - Compulsory
Organisational Behaviour (15 credits) - Compulsory
Marketing Research and Insights (30 credits) - Optional
Digital Marketing (30 credits) - Optional
Year 3
Services Marketing Management (15 credits) - Compulsory
Global and Cross Cultural Marketing (15 credits) - Compulsory
Marketing Strategy and Implementation (15 credits) - Compulsory
Research Project (30 credits) - Optional
Marketing Internship (30 credits) - Optional
New Venture Creation (15 credits) – Optional
Social Media and Viral Marketing (15 credits) - Optional
Public Relations and Corporate Reputation (15 credits) - Optional
Marketing Consultancy Project (15 credits) - Optional
Fashion Marketing (15 credits) - Optional
Professional Communication (15 credits) - Optional

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£14,000
per year
International
£14,000
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Hendon Campus

Department:

Marketing and Enterprise

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

72%
Marketing
75%
Business and management

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

61%
Staff make the subject interesting
78%
Staff are good at explaining things
83%
Ideas and concepts are explored in-depth
76%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

75%
Library resources
78%
IT resources
86%
Course specific equipment and facilities
59%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

85%
UK students
15%
International students
57%
Male students
43%
Female students
77%
2:1 or above
20%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
C
C

Business and management (non-specific)

Teaching and learning

69%
Staff make the subject interesting
79%
Staff are good at explaining things
78%
Ideas and concepts are explored in-depth
74%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

78%
Library resources
83%
IT resources
80%
Course specific equipment and facilities
72%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

60%
UK students
40%
International students
59%
Male students
41%
Female students
53%
2:1 or above
36%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,400
med
Average annual salary
88%
low
Employed or in further education
43%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

30%
Sales assistants and retail cashiers
22%
Sales, marketing and related associate professionals
13%
Teaching and educational professionals

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business and management (non-specific)

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,400
med
Average annual salary
89%
low
Employed or in further education

Top job areas of graduates

19%
Sales assistants and retail cashiers
18%
Managers and proprietors in other services
10%
Sales, marketing and related associate professionals

As only a small number of students take courses in this subject area, there isn't much information on what graduates do when they finish, so bear that in mind when you review any stats. Management, finance and business roles are common, but it's a good idea to ask tutors what previous graduates taking specific courses went on to do when you're at an open day.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£21k

£21k

£24k

£24k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business and management (non-specific)

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£21k

£21k

£24k

£24k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here