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Pearson College London (including Escape Studios)

Business Management with Marketing

UCAS Code: 4U75

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


UCAS Tariff

1-120

We have a dual entry process. Tariff-based entry If you have or are predicted 120 UCAS points from three A Levels, BTEC or other equivalent qualifications then you may be admitted on to the programme based on your UCAS Tariff. Assessment-based entry If you do not have the UCAS tariff points you need, or traditional entry qualifications, you can apply through our assessment-based entry route. You’ll be invited to an online Professional Workshop, where you’ll take part in four tasks (including an interview) to help us assess your suitability for the course. Your performance at the Workshop will determine whether we can offer you a place on our programmes.

You may also need to…

Attend an interview

About this course


Course option

3.0years

Full-time | 2021

Subjects

Marketing

Business studies

A business that’s marketing-orientated focuses on the most decisive element of a company's success: the customer. This degree includes an exciting mix of creativity and strategy, offering the development of skills needed to thrive in a career that’s data-driven and digitally-led. Learn contemporary marketing processes, strategy and techniques through a combination of workshops, lectures and seminars, taught by industry-experienced tutors.

In this degree you’ll be immersed in academic theory as well as practical industry experiences. Take on real-life briefs from global companies and take part in industry workshops, where you’ll spend time with our industry partners, including the global advertising giant WPP, L’Oreal and Unilever - the company behind Dove toiletries and Ben & Jerry’s ice cream!

Welcome to a degree that provides a real-world perspective on how marketing strategy plays a central role in modern business. Develop the skills and knowledge base necessary to thrive in a variety of general business and marketing-specific roles, straight after graduation.

Modules

Level 4 / Year 1
All Business Management students study the same core modules in their first year. These modules introduce you to key business topics in the context of a real organisation.

• Principles of Business 1 (30 credits)
• Principles of Business 2 (30 credits)
• Introduction to Research (15 credits)
• Professional Behaviours and Customer
Management (15 credits)
• A choice of electives (30 credits)

Level 5 / Year 2
Core modules:
• Introduction to Contract Law (15 credits)
• Operations and Project Management (15 credits)
• People Management and Leadership (15 credits)
• Strategic Marketing (15 credits)

Specialist modules
• Digital and Social Marketing (15 credits)
• Global Markets (15 credits)
• Sales Management (15 credits)
• A choice of electives (15 credits)

Level 6 / Year 3
Core modules:
• Strategic Management (15 credits)
• Strategic Innovation Management (15 credits)
• Final Project (30 credits)

Specialist modules:
• Brand Building and Management (15 credits)
• Innovative Marketing Strategies (15 credits)
• A choice of electives (30 credits)

Assessment methods

Formative assessment
Each module contains at least one piece of practice or ‘formative’ assessment for which you receive feedback. Formative assessments are developmental and do not count towards your overall module mark.

Summative assessment
As you will be able to greatly personalise your degree by choosing elective modules to suit your needs, we cannot provide a precise break-down of your assessments. Typically for elective modules, your assessment will be designed to reflect the kind of activities you may be asked to do in the workplace, either individually or as part of a team. For example, report writing, data analysis, preparing strategies and presentations. You’ll also submit different types of coursework and sit written exams as part of the assessment for some modules.

Here is the assessment breakdown for the core modules:

First year (level 4)
50% coursework
25% written exams
25% oral assessment

Second year (level 5)
80% coursework
15% written exams
5% oral assessment

Third year (level 6)
65% coursework
35% oral assessment

Apart from receiving feedback for your formative assessment, you will also receive feedback for your coursework and practical exams, and upon request, for your written examinations.

Progression
In order to progress to the next stage (from first to second year, and from second to third year), you will have to achieve 120 credits at the end of the academic year.

Tuition fees

Select where you currently live to see what you'll pay:

England
£9,250
per year
EU
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Pearson College London

Department:

Pearson Business School

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

54%
low
Marketing
57%
low
Business studies

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

63%
Staff make the subject interesting
79%
Staff are good at explaining things
54%
Ideas and concepts are explored in-depth
63%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

33%
Library resources
54%
IT resources
54%
Course specific equipment and facilities
42%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Business studies

Teaching and learning

64%
Staff make the subject interesting
76%
Staff are good at explaining things
68%
Ideas and concepts are explored in-depth
60%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

47%
Library resources
55%
IT resources
49%
Course specific equipment and facilities
41%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

After graduation


We don't have more detailed stats to show you in relation to this subject area at this university but read about typical employment outcomes and prospects for graduates of this subject below.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Business and management

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

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This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here