Fashion Marketing (Public Relations)
UCAS Code: W260
Bachelor of Arts (with Honours) - BA (Hons)
Entry requirements
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About this course
The BA (Hons) Fashion Marketing (Public Relations) pathway will enable you to enhance your knowledge and specialise in public relations. The core modules that you undertake will also reflect your learning toward this particular pathway, such as fashion show production and event management.
You will study in the heart of London, world-renowned as a fashion capital. Our campus is close to a range of companies, retail hubs, museums and galleries, which you will visit as part of the programme.
You will study both historic and contemporary issues in fashion. You will explore existing international brands and look at how they use creativity in many forms. Thise programme will develop your communication skills and help you to devise compelling stories about products and brands.
You will work on practical projects including:
- Fashion shows
- Events
- Photoshoots
You will also look at innovative marketing techniques including the use of influencers and celebrities, social media marketing, collaborations, pop-up stores and brand extensions.
You will learn to forecast trends, take data and use it to independently make creative, strategic marketing decisions and have the opportunity to undertake practical projects and work with students on other fashion design programmes to produce fashion shows, events and photo shoots.
Tuition fees
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Extra funding
Regent's University London offers a number of scholarships and bursaries to help with the cost of tuition fees. More information is available on the University website: http://regents.ac.uk/study/undergraduate-study/scholarships/
The Uni
Regent's University London
Fashion and Design
What students say
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After graduation
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