Business (Marketing)
Entry requirements
UCAS Tariff
You will need a minimum of 48 UCAS points which may be gained from the following qualifications: Two A Levels One A Level plus an AS Level pass in an appropriate subject A BTEC National Diploma or Extended Diploma A BTEC National Certificate A level 3 diploma or equivalent such as NVQ, GNVQ, International Baccalaureate, Scottish Certificate of Education A recognised (Kite marked) Access course You will also be required to have GCSE English and maths at Grade A-C or level 2 equivalent. Alternatively, if you have significant relevant work experience or other professional qualifications you may be eligible for the course. Contact the College who will be able to advise and discuss your suitability for the course.
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About this course
The purpose of BTEC Higher Nationals in Business is to develop students as professional, self-reflecting individuals able to meet the demands of employers in the business sector and adapt to a constantly changing world. The qualification aims to widen access to higher education and enhance the career prospects of those who undertake them.
Students will study a range of business modules in year one and then study the specialist marketing modules in year two, alongside completing a project and further business modules.
Modules
Year One: Business and the Business Environment; Marketing Essentials; Human Resource Management; Management and Operations; Management Accounting; Managing a Successful Business Project; Entrepreneurship and Small Business Management; Financial Accounting. Year Two:
Research Project;
Organisational Behaviour;
Product and Service Development;
Integrated Marketing Communications;
Digital Marketing;
Statistics for Management;
Developing Individuals, Teams and Organisations.
Assessment methods
A range of assessment methods will be used including coursework such as writing reports, group and individual presentations, and time constrained tasks.
Tuition fees
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