Get degree ideas using our A level explorer tool

Sports Communications and Marketing (with Placement Year)

Entry requirements


UCAS Tariff

96-112

About this course


Course option

4years

Full-time with year in industry | 2024

Subjects

Marketing

Media and communication studies

**Hit the ground running with our practical Sports Communications and Marketing degree**

Combine strategy, creativity, and sport with our hands-on Sports Communications and Marketing degree. You will develop thorough knowledge and practical skills while covering topics like:

- sports journalism and marketing

- managing sporting events

- digital design

- digital marketing and data analytics

- consumer behaviour and customer insight

- branding and marketing strategy

- digital communications and ethics.

Our Sports Communications and Marketing BA is designed by industry experts.

**International reputation**

Our international reputation for sport allows you to gain unique insight into the industry. You can also join our excellent sports teams and use our world-class sporting facilities, such as the:

- Fitness and Conditioning Suite

- Sir Mo Farah Athletics Track

- Performance Hall

- Biomechanics Laboratory.

**Study in the capital**

We are only 30 minutes from central London, so you’ll access a hub for sports journalism, marketing, and sports business.

You’ll also have opportunities to explore the biggest brands in global sport, as well as iconic sports venues, such as:

- Wembley Stadium

- Wimbledon

- Lords Cricket Ground

- Twickenham Stadium.

**Excellent teaching and support**

You will learn from industry professionals here to aid your growth. Our student, Aikaterini, tells us they were "always encouraged and fully supported".

The Times and Sunday Times Good University Guide (2023) placed us in the UK’s top 5 for teaching quality.

**Work placements: build professional experience**

We have strong relationships with leading sports communications and marketing companies in London. You can complete work placements with them to build your skills and network.

**About the Placement Year**

A placement year enables you to undertake a year of experience in an organisation between your second and final year.

It will enable you to:

- apply the knowledge and skills you gain from your course in a work setting

- build your commercial awareness and insights into organisations and industries you might want to work in

- develop your professional skills through company training, networking skills and confidence in the workplace

- get some great experience for future job applications or even land a graduate job.

**Support from St Mary’s every step of the way**

Securing a placement can really help you develop your job search skills and the Employability Service placement and Careers Teams can support you to find and apply for available opportunities.

**Please note:** in the event that you cannot secure a placement you will be able to transfer onto the three year version of your degree programme.

Modules

Communication and Market Research, Consumer and Audience Behaviour, Marketing Dynamics, Multiplatform in Sport, Principles and Practice of Communications and The Media Industry

Assessment methods

Each module is normally assessed by a combination of one written and one practical assignment.

You will get the opportunity to undertake your own research, give presentations and design and produce media content and marketing campaigns.

Your final project can be either a written dissertation or practical-based assignment (often a website, film or marketing campaign).

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£16,320
per year
International
£16,320
per year
Northern Ireland
£9,250
per year
Republic of Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

St Mary's University, Twickenham

Department:

School of Business and Communication

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

75%
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

81%
Staff make the subject interesting
88%
Staff are good at explaining things
72%
Ideas and concepts are explored in-depth
68%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

75%
Library resources
79%
IT resources
77%
Course specific equipment and facilities
72%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

75%
UK students
25%
International students
51%
Male students
49%
Female students
68%
2:1 or above
33%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
C

Media studies

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

88%
UK students
12%
International students
51%
Male students
49%
Female students
80%
2:1 or above
21%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
A

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,500
low
Average annual salary
92%
low
Employed or in further education

Top job areas of graduates

27%
Sales, marketing and related associate professionals
13%
Business, finance and related associate professionals
8%
Sales assistants and retail cashiers

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Media studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,500
med
Average annual salary
92%
med
Employed or in further education
43%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

23%
Artistic, literary and media occupations
20%
Sales assistants and retail cashiers
9%
Media professionals

Only a small number of students study courses within this catch-all subject area, so there isn't a lot of information available on what graduates do when they finish - bear that in mind when you look at any stats. Marketing and PR were the most likely jobs for graduates from these courses, but it's sensible to go on open days and talk to tutors about what you might expect from the course, and what previous graduates did.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£20k

£20k

£24k

£24k

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Media studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£17k

£17k

£22k

£22k

£23k

£23k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Explore these similar courses...

Lower entry requirements
Liverpool Hope University | Liverpool
Marketing and Media & Communication (with Foundation Year)
BA (Hons) 4 Years Full-time with year in industry 2024
UCAS Points: 72
Higher entry requirements
Keele University | Keele
Marketing and Media
BA (Hons) 3 Years Full-time with year in industry 2024
UCAS Points: 120
Nearby University
UCFB | Wembley
Esports
BA (Hons) 3 Years Full-time with year in industry 2024
UCAS Points: 96

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here