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University for the Creative Arts

Fashion Media and Promotion

UCAS Code: W226

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


Sorry, no information to show

About this course


Course option

3.0years

Full-time | 2020

Subject

Promotion and advertising

Our BA (Hons) Fashion Media & Promotion course develops innovative communicators and idea-generators who go on to work in all areas of fashion, from catwalk to customer facing roles.

Units cover fashion styling, film and photography, even design and curation, creative writing for digital and print platforms, and market-related social strategies to promote brands through innovative concepts and solutions.

Throughout the Fashion Media & Promotion course, you’ll be encouraged and supported to find your own voice as a distinctive and visionary communicator.

We nurture and develop your understanding of how the fast-paced and ever-changing fashion industry works, how you fit into it and how you can develop your specialist skills for a wide range of creative career paths within the industry.

Our reputation has been established since 2001 and has enabled us to build an alumni network that consistently benefits our current students.

Fashion Media & Promotion at our Rochester campus gives you the professional and intellectual versatility, contacts and know-how to succeed in the exciting multi-billion pound, global fashion promotion and media industries.

Our range of experienced and enthusiastic tutors and technicians – all of whom are active in the fashion and media industries – will provide you with a thorough understanding of how fashion works and how to promote concepts through all forms of media including fashion photography, fashion film, publications, digital marketing, public relations and social media.

The broad course curriculum on our BA (Hons) Fashion Media & Promotion course will help you to develop a deep understanding of how fashion brands work, and how to promote them through all forms of media including photography, film making, online platforms, publications, digital marketing, public relations and social media.

Working with leading fashion media and retail companies on live projects is an essential element of the course, and you’ll also have the chance to join study visits to major international fashion capitals.

In the second year, you can start to map your own specialist pathway by going on a work placement, or taking the option of studying abroad at one of our overseas partner universities.

In your final year, you’ll tailor your projects to areas that interest you the most and best support your career aspirations. You’ll also get the opportunity to exhibit your final year work to dozens of potential employers at our London Degree Show and at Graduate Fashion Week.

By the end of the course, you’ll be a commercially aware, innovative storyteller with a confident knowledge of the fashion industry, a wealth of contacts and the professional skills required by today’s fashion promotion and media industries.

Modules

In Year 1 you'll be introduced to the study of fashion brands by analysing their history as well as their present position, and also considering the prediction of their future developments. You'll undertake fashion shoots on location and within our photographic studio to produce images which communicate and interpret facets of identity. You'll develop your ability to write for academic, journalistic, promotional and creative outcomes, and create your own publication. In Year 2 you'll create a fashion film for an emerging designer or brand, and investigate a fashion brand's use of social media. You'll also have the chance to undertake a work placement or an international exchange. In Year 3 you'll select your pathway in the specialist areas of visual, written or promotional activities, undertaking live projects and creating an innovative promotional concept. You'll also write a dissertation or research project.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£9,250
per year
International
£16,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Rochester

Department:

Fashion and Textiles

TEF rating:
Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

85%
high
Promotion and advertising

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

97%
Staff make the subject interesting
95%
Staff are good at explaining things
97%
Ideas and concepts are explored in-depth
100%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

95%
Library resources
97%
IT resources
95%
Course specific equipment and facilities
76%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

73%
UK students
27%
International students
24%
Male students
76%
Female students
74%
2:1 or above

Most popular A-Levels studied (and grade achieved)

B
A
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

82%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

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Course location and department:

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Teaching Excellence Framework (TEF):

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

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This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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