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Business and Marketing

Entry requirements


96 to 112 UCAS points at A2

96 to 112 UCAS points

GCSE/National 4/National 5

5 GCSEs at Grade C/4 or above including Maths and English or equivalent. Equivalent qualifications are Functional Skills Level 2 in Maths and English or Level 3 Key Skills in Maths and Communication.

96 to 122 UCAS points at Higher Level subjects

OCR Cambridge Technical Diploma

D*D*-DD

OCR Cambridge Technical Extended Diploma

DMM-MMM

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

D*D*-DD

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

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96 to 112 UCAS points

96 to 112 UCAS points

UCAS Tariff

96-112

About this course


Course option

4.0years

Sandwich | 2022

Subjects

Business studies

Marketing

This is the perfect programme if your ambition is to be a business decision-maker or work in a marketing or advertising career. The global economy is rapidly evolving and marketing is at the heart of every business. Get under the skin of business with a broad base in analysis, planning, economics and management whilst also learning specialist marketing skills such as creative problem-solving, understanding customers and how to differentiate a business from its competitors.

This course is an ideal starting point if you wish to pursue a marketing career. The School has developed a strong business network between local and national businesses and offers a number of electives and options that provide you with an opportunity to gain an additional professional body qualification, along with your degree.

Modules

Year 1 and 2: Marketing Essentials, Business Functions, Business Environment, Business and Management Project Essentials, Global Environment of Business, Marketing Management, Marketing Research, Employability and Professional Development. Optional Modules Choose two from: Business Economics, Managing Personnel and Human Resources, Digital Marketing Planning, Contemporary Consumers

Year 3 or 4: Strategic Marketing, Business Strategy, Business, Advertising and Marketing Dissertation or Enhancing Employability through Work Related Learning. Options (choose three from); Web Content Management Systems, Economic Policy, Evaluating HRM, Contemporary Issues in Business, Campaign Planning & Strategy, Media Planning & Buying, International Marketing, Contemporary Retail Marketing

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

University of Central Lancashire

Department:

Lancashire School of Business and Enterprise

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

82%
high
Business studies
66%
med
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Business studies

Teaching and learning

82%
Staff make the subject interesting
85%
Staff are good at explaining things
86%
Ideas and concepts are explored in-depth
79%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

82%
Library resources
87%
IT resources
79%
Course specific equipment and facilities
69%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

34%
UK students
66%
International students
61%
Male students
39%
Female students
64%
2:1 or above
12%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
B

Marketing

Teaching and learning

57%
Staff make the subject interesting
68%
Staff are good at explaining things
68%
Ideas and concepts are explored in-depth
74%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

66%
Library resources
66%
IT resources
68%
Course specific equipment and facilities
64%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

90%
UK students
10%
International students
55%
Male students
45%
Female students
87%
2:1 or above
24%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Business studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
55%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

15%
Sales assistants and retail cashiers
12%
Sales, marketing and related associate professionals
11%
Other elementary services occupations

The number of business studies graduates fell significantly last year after a long period of increase. But there were still more than 14,000 degrees awarded and this is the third most popular subject for new graduates. Because so many graduates get business studies degrees, you can find them everywhere in the economy, and very few jobs are completely out of reach for a good business studies graduate. Around 40% go into jobs in finance, sales, recruitment, management (particularly retail) or marketing. There is also a small (but well paid) group who take their technical skills into computing and IT. Thousands of graduates from this subject go into professional jobs every year, and average starting salaries are above the average for all subjects and particularly healthy in London where they top £25k. Graduates with good degree grades in business studies are much more likely to get good jobs, so don’t be complacent, and keep a close eye on your grades.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
68%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

43%
Sales, marketing and related associate professionals
16%
Media professionals
7%
Sales assistants and retail cashiers

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Business and management

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£22k

£22k

£24k

£24k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Explore these similar courses...

Lower entry requirements
Sheffield Hallam University
Business and Marketing with Foundation Year
Bachelor of Arts (with Honours) - BA (Hons)
4.0 years | Sandwich | 2022
Nearby University
University of Huddersfield
Business and Marketing
Bachelor of Arts (with Honours) - BA (Hons)
3.0 years | Sandwich | 2022
Higher entry requirements
Durham University
Marketing and Management with Placement Year
Bachelor of Arts (with Honours) - BA (Hons)
4.0 years | Sandwich | 2022
Same University
University of Central Lancashire
Business and Marketing (Foundation Entry)
Bachelor of Arts (with Honours) - BA (Hons)
4.0 years | Sandwich | 2022

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here