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Bachelor of Science (with Honours) - BSc (Hons)
Marketing (Including Placement Year)
University of Essex
Entry requirements
Here's what you will need to get a place on the Marketing (Including Placement Year) course at University of Essex.
Select a qualification to see required grades
A level
B,B,B
Offers will be made in the range of BBB to BBC or 120 - 112 UCAS tariff points from a minimum of the equivalent of 2 full A-levels
Tuition fees
| Location | Fees |
|---|---|
| England | £9,535 per year |
| Scotland | £9,535 per year |
| Wales | £9,535 per year |
| Northern Ireland | £9,535 per year |
| Channel Islands | £9,535 per year |
| Republic of Ireland | £9,535 per year |
| EU | £22,600 per year |
| International | £22,600 per year |
Course summary
What this course is about
UCAS code: N504
Here's what University of Essex says about its Marketing (Including Placement Year) course.
How are marketing campaigns planned and managed? How does marketing to other businesses differ from promoting products and services to consumers?
The global economy is undergoing unprecedented integration. Today’s marketers must thrive in crowded and rapidly changing markets. They must identify and respond to emerging customer trends in order to compete.
This highly practical marketing course combines marketing theory with interactive projects, group work and business simulation games to explore the major issues facing marketers today. We develop your creativity, analytical and strategic decision-making skills so you can maximise business performance in fast-moving, digitally connected and international markets.
You study topics such as:
-
digital marketing and social media
-
the principles of markets, marketing and selling
-
marketing strategy and planning
-
services marketing
-
business-to-business marketing
-
consumer behaviour
-
marketing communications
Your first year provides an introduction to essential business topics such as entrepreneurship, economics, accounting, finance, management and marketing. Upon graduation, you have the flexibility to continue your career in marketing, or pursue roles in other areas of business.
You undertake an independent research project in your final year, where you explore an area of marketing of your choice to build your marketing portfolio before you enter this fast-paced sector.
The University of Essex is one of just three UK universities to have received Q-Step Affiliate status, including for our BSc Marketing, to support the way we develop the quantitative skills of our graduates.
This means we can provide work placement bursaries to develop your skills in evaluating numerical evidence, analysing data and designing research. We also offer the opportunity to follow a specialised degree path, where you graduate with enhanced quantitative skills. These are evidenced on your degree transcript, to help give you the competitive edge in the graduate job market.
This course is taught at Essex Business School in Southend, one of the most entrepreneurial counties in the UK. Our research-led teaching ensures you learn about the latest academic thinking on issues affecting today’s business world. We’re focused on responsible management and sustainable business, with our students and staff joining us from all over the world.
BSc Marketing can also be taken with an optional study abroad or placement year.
Source: University of Essex
Course details
Qualification
Bachelor of Science (with Honours) - BSc (Hons)
Department
Essex Business School
Location
Southend Campus | Southend-on-Sea
Duration
4 Years
Study mode
Sandwich
Subjects
• Marketing
Start date
October 2026
Application deadline
14 January 2026
The modules you will study
Many of our courses offer a choice of optional modules to tailor your learning experience. More information about these can be found on the University of Essex website.
University of Essex student reviews
Showing 45 reviews
2nd year student
The SU tries their best with the budget they have. They are probably one of the only departments who try their hardest at Essex. Societies and sports clubs are great with lots of socials and a great way and the best way to make new friends at Essex. The 2 bars and nightclub on campus are ok although...
2 years ago
2nd year student
I live near Colchester so I haven’t moved far to go to Essex University so I knew what the area would be like. It isn’t the most busiest area and you can pretty much find every and do everything tourist-wise in a couple of days. Nightlife is ok with the club on campus and a couple in the town, all o...
2 years ago
2nd year student
With the cost of living so high in the UK, the University has only raised their rent slightly and when you take into account that bills are included, the cheaper accommodation options are quite good deals. I notice that financial support is offered to those in more difficult circumstances due to the...
2 years ago
2nd year student
There is more that could be done in this area and I imagine those who are new to this sort of environment (living on your own, needing to self motivate to study etc) would struggle as there is a lack of communication from all aspects of the University. A simple email explaining how a specific examin...
2 years ago
2nd year student
The facilities on campus for education (library, labs etc) I cannot fault and they all work effectively. However, the accommodation is quite poor. In my 1st year in halls, I moved into a dirty room which smelt like a toilet. Clearly it hadn’t been cleaned since the last tenant which meant I had to c...
2 years ago
2nd year student
The course content is good however the delivery is lacking. It seems pointless going to lectures face to face as a lot of lecturers just read off the slides and add nothing on top. Sometimes the lecturers themselves seem puzzled at some of the content on the slides and they often just quickly move o...
2 years ago
National Student Survey (NSS) scores at University of Essex
The NSS is an annual survey where final-year students are asked to rate different aspects of their course and university experience.
Here you can see ratings from University of Essex students who took the Marketing (Including Placement Year) course - or another course in the same subject area.
Select an option to see a detailed breakdown
Teaching on my course
75%
low
Teaching on my course
75%
low
How often does your course challenge you to achieve your best work?
82%
med
How good are teaching staff at explaining things?
85%
low
How often do teaching staff make the subject engaging?
64%
low
How often is the course intellectually stimulating?
68%
low
Learning opportunities
83%
med
Learning opportunities
83%
med
To what extent have you had the chance to bring together information and ideas from different topics?
83%
med
How well does your course introduce subjects and skills in a way that builds on what you have already learned?
85%
med
How well has your course developed your knowledge and skills that you think you will need for your future?
81%
med
To what extent have you had the chance to explore ideas and concepts in depth?
90%
high
To what extent does your course have the right balance of directed and independent study?
75%
low
Assessment and feedback
79%
med
Assessment and feedback
79%
med
How well have assessments allowed you to demonstrate what you have learned?
83%
med
How fair has the marking and assessment been on your course?
80%
med
How often does feedback help you to improve your work?
74%
med
How often have you received assessment feedback on time?
78%
med
How clear were the marking criteria used to assess your work?
79%
med
Academic support
83%
low
Academic support
83%
low
How easy was it to contact teaching staff when you needed to?
82%
low
How well have teaching staff supported your learning?
85%
med
Organisation and management
81%
med
Organisation and management
81%
med
How well were any changes to teaching on your course communicated?
80%
med
How well organised is your course?
83%
med
Learning resources
88%
med
Learning resources
88%
med
How well have the IT resources and facilities supported your learning?
83%
med
How well have the library resources (e.g., books, online services and learning spaces) supported your learning?
91%
med
How easy is it to access subject specific resources (e.g., equipment, facilities, software) when you need them?
88%
med
Student voice
72%
med
Student voice
72%
med
How clear is it that students' feedback on the course is acted on?
68%
med
To what extent do you get the right opportunities to give feedback on your course?
77%
low
To what extent are students' opinions about the course valued by staff?
74%
med
How well does the students' union (association or guild) represent students' academic interests?
67%
low
Other NSS questions
Other NSS questions
During your studies, how free did you feel to express your ideas, opinions, and beliefs?
85%
med
How well communicated was information about your university/college's mental wellbeing support services?
90%
high
Student information
See who's studying at University of Essex. These students are taking Marketing (Including Placement Year) or another course from the same subject area.
| Most popular A-levels studied | ||||||
|---|---|---|---|---|---|---|
| Subject | Grade | |||||
| Business Studies | B | |||||
| Economics | D | |||||
| Media Studies | C | |||||
| Psychology | C | |||||
| Mathematics | E | |||||
Graduate prospects
What graduates do next
The Marketing (Including Placement Year) course includes content from more than one subject area. Choose an option below for information about University of Essex graduates across each of those subject areas.
Graduate statistics
67%
Say it fits with future plans
55%
Are utilising studies
Graduate statistics
55%
In a job where degree was essential or beneficial
85%
In work, study or other activity
50%
Say it fits with future plans
35%
Are utilising studies
Top job areas
30%
Business and public service associate professionals
20%
Sales occupations
15%
Administrative occupations
5%
Business and Financial Project Management Professionals
Graduate statistics percentages are determined 15 months after a student graduates
Earnings after graduation
Earnings from University of Essex graduates who took Marketing (Including Placement Year) - or another course in the same subject area.
Earnings
£23.7k
First year after graduation
£28.1k
Third year after graduation
£37.6k
Fifth year after graduation
Shown here are the median earnings of graduates at one, three and five years after they completed a course related to Marketing (Including Placement Year).
Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree
Discussions
Discussions
Students are talking about University of Essex on The Student Room.
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