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Creative Advertising and Art Direction

Entry requirements


GCSE/National 4/National 5

GCSE English Language/Literature at grade 4/C. Equivalent qualifications may be considered.

UCAS Tariff

112

We accept A Levels, T Levels, BTECs, Access to HE and all other qualifications with UCAS Tariff points.

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About this course


This course has alternative study modes. Contact the university to find out how the information below might vary.

Course option

3years

Full-time | 2024

Other options

6 years | Part-time | 2024

Subject

Creative arts and design

**This course explores how to create meaningful, interesting, arresting and entertaining creative communications. It is designed to prepare you for careers in advertising and the creative industries.**

If you enjoy brands and branding, guerilla marketing, digital campaigns, design and art direction, creative writing, content creation, social media and creative advertising in all its formats, this is the perfect degree for you.

Co-designed with internationally-renowned advertising agency M&C Saatchi, the course benefits from multiple, unique, industry contributions. The course provides a blend of practice, theory and industry knowledge and is designed to prepare you for careers in creative communications.

As the course has a strong industry focus, you will spend time with practitioners from a range of creative agencies. Previous years have included M&C Saatchi, House337, Ogilvy, Saatchi & Saatchi, The&Partnership, Cravens, Landor and Fitch among others.

You will also get to use the university’s great studios - design, film, photographic and digital - and galleries. The course offers you the chance to specialise in art direction, copywriting, moving image, experiential, digital and social content and a variety of other visual and written branded communications.

**What you should know about this course**
- Co-designed with internationally renowned advertising agency you will develop a creative and strategic skill set for creative advertising and communications environments

- This degree promotes diversity of representation and inclusion by supporting a wide and diverse set of applicants and extending student networks in industry

- The course is designed to stimulate you intellectually and creatively, advancing critical engagement with practice, theory, industry, audiences, and social and cultural capital

- You will have plenty of opportunities to publicly present work created in a wide scope of media, materials and processes and future-facing digital technologies

- Prepares you to go into the wider world of work as change makers, demonstrating an understanding of sustainable consumption and production patterns.

Modules

All degree courses are made up of modules – individual units of study on different topics. Some modules are compulsory; others can be chosen from a list of options. Our website has full details of your degree structures, module content, and how each module is assessed. The direct link to this course on our website, can be found at the bottom of this page.

Assessment methods

Students are assessed through a combination of assessment methods depending on the modules chosen.Each course has formal assessments which count towards your grade. Some courses may also include 'practice' assignments, which help you monitor progress and do not count towards your final grade.

Tuition fees

Select where you currently live to see what you'll pay:

England
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

Extra funding

We understand that the transition to University for Undergraduate students can be daunting and confusing when it comes to finances. The University of Greenwich has a wide range of bursaries, scholarships and other financial support measures to support students that require it most. More information can be found on our website at www.greenwich.ac.uk/finance/funding-your-studies

The Uni


Course location:

University of Greenwich (Greenwich Campus)

Department:

School of Design

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What students say


How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Creative arts and design (non-specific)

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

82%
UK students
18%
International students
48%
Male students
52%
Female students
54%
2:1 or above
10%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
B
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Creative arts and design (non-specific)

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£22,000
high
Average annual salary
96%
med
Employed or in further education

Top job areas of graduates

41%
Artistic, literary and media occupations
9%
Design occupations
9%
Other elementary services occupations

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Creative arts and design (non-specific)

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£16k

£16k

£20k

£20k

£24k

£24k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

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