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University of Portsmouth

UCAS Code: N520 | Bachelor of Science (with Honours) - BSc (Hons)

Entry requirements

A level

B,B,B-B,B,C

112-120 points from 3 A levels, or equivalent.

112-122 Tariff points from the Access to HE Diploma.

Cambridge Pre-U score of 54-56.

GCSE/National 4/National 5

GCSE English and mathematics at grade C/4 or above.

International Baccalaureate Diploma Programme

29

29 points from the IB Diploma. 664 at Higher Level - 29 points from the IB Diploma. 655/754 at Higher Level.

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H3,H3,H3,H3,H4-H3,H3,H3,H3,H3

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDM-DMM

112-120 Tariff points.

T Level

M

UCAS Tariff

112-120

112-120 points from 3 A levels, or equivalent.

112-120 points from the Advanced Welsh Baccalaureate including 2 A levels, plus the Advanced Skills Challenge Certificate.

About this course

This course has alternative study modes. Contact the university to find out how the information below might vary.

Course option

3years

Full-time | 2025

Other options

4 years | Sandwich | 2025

Subjects

Marketing

Business studies

**This is a Connected Degree**

Portsmouth is the only University in the UK with the flexibility to choose when to do an optional paid placement or self-employed year. Either take a placement in your third year, or finish your studies first and complete a placement in your fourth year. You can decide if and when to take a placement after you've started your course.

**Overview**
Develop the skills you need to innovate and excel in the dynamic business world on this BSc (Hons) Marketing and Management course.

Combining marketing topics with business management principles, you'll explore the synergistic relationship between marketing and management. Across your studies, you'll gain in-depth knowledge in areas such as consumer behaviour, marketing communications or branding while also studying business topics like accounting, business venturing or human resource management.

You'll also have the chance to choose from several optional modules, meaning you can tailor your course to your own personal interests.

This is a new course and we’re currently finalising the detailed information for this page. You can still see entry requirements and apply.

Modules

Each module on this course is worth a certain number of credits.

In each year, you need to study modules worth a total of 120 credits. For example, four modules worth 20 credits and one module worth 40 credits.

What you'll study:
Year 1:
Core modules:
-Business Accounting – 20 credits
-Business Operations and Systems Management – 20 credits
-Consumer Insights – 20 credits
-Discovering the Business Professional – 20 credits
-Managing People in Organisations – 20 credits
-Marketing Principles and Practice – 20 credits.

Year 2:
Core modules:
-Business Venturing – 20 credits
-Marketing Communications – 20 credits
-Marketing Research Project – 20 credits.
Optional modules:
-Business Analysis and Decision Making – 20 credits
-Digital Marketing and Social Media – 20 credits
-Event Planning and Marketing – 20 credits
-Managing Product Portfolios – 20 credits
-People Resourcing and Talent Management – 20 credits.
Year 3:
Core modules:
-Strategic Management and International Management – 20 credits
-Strategic Marketing in a Global Environment – 20 credits.
Optional modules:
-Business Consultancy – 20 credits
-Business to business marketing – 20 credits
-Critical Entrepreneurship Study – 20 credits
-Dissertation – 40 credits
-International Financial Management – 20 credits
-Operations Strategy and the Supply Chain – 20 credits
-Project Management for Enterprise – 20 credits
-Work Based Learning – 40 credits.

Placement year:
Boost your employability by taking an industry-based work placement year with a relevant organisation, with support from our Business and Law Placement Office, the Careers and Employability Service and our Global Engagement Office. Alternatively, you can study abroad and enrich yourlanguage skills through a study abroad sandwich year.

This is a Connected Degree.

We're the only university that gives you the flexibility to choose when to take a work placement. Take it after your 2nd year, before returning to finish your studies. Or after your final year, connecting you into the workplace.

If you're not sure if or when to take your placement, don't worry. You'll have plenty of time to settle into your studies and explore your options before making your choice.

Changes to course content.
We use the best and most current research and professional practice alongside feedback from our students to make sure course content is relevant to your future career or further studies.

Therefore, some course content may change over time to reflect changes in the discipline or industry. If a module doesn't run, we'll let you know as soon as possible and help you choose an alternative module.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,535
per year
England
£9,535
per year
EU
£9,535
per year
International
£17,200
per year
Northern Ireland
£9,535
per year
Republic of Ireland
£9,535
per year
Scotland
£9,535
per year
Wales
£9,535
per year

The Uni

Course location:

University of Portsmouth

Department:

Faculty of Business and Law

Read full university profile

What students say

We've crunched the numbers to see if the overall teaching satisfaction score here is high, medium or low compared to students studying this subject(s) at other universities.

80%
Marketing
85%
Business studies

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

78%
Staff make the subject interesting
89%
Staff are good at explaining things
86%
Ideas and concepts are explored in-depth
77%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

83%
Library resources
96%
IT resources
95%
Course specific equipment and facilities
67%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

74%
UK students
26%
International students
52%
Male students
48%
Female students
61%
2:1 or above
11%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
C

Business studies

Teaching and learning

78%
Staff make the subject interesting
89%
Staff are good at explaining things
82%
Ideas and concepts are explored in-depth
78%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

82%
Library resources
90%
IT resources
86%
Course specific equipment and facilities
73%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

74%
UK students
26%
International students
68%
Male students
32%
Female students
70%
2:1 or above
12%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
C
C

After graduation

The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£26,000
med
Average annual salary
89%
med
Employed or in further education
83%
high
Employed in a role where degree was essential or beneficial

Top job areas of graduates

71%
Sales, marketing and related associate professionals
6%
Sales assistants and retail cashiers
5%
Business, finance and related associate professionals

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£27,000
med
Average annual salary
90%
med
Employed or in further education
67%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

36%
Sales, marketing and related associate professionals
15%
Business, finance and related associate professionals
9%
Public services and other associate professionals

The number of business studies graduates fell significantly last year after a long period of increase. But there were still more than 14,000 degrees awarded and this is the third most popular subject for new graduates. Because so many graduates get business studies degrees, you can find them everywhere in the economy, and very few jobs are completely out of reach for a good business studies graduate. Around 40% go into jobs in finance, sales, recruitment, management (particularly retail) or marketing. There is also a small (but well paid) group who take their technical skills into computing and IT. Thousands of graduates from this subject go into professional jobs every year, and average starting salaries are above the average for all subjects and particularly healthy in London where they top £25k. Graduates with good degree grades in business studies are much more likely to get good jobs, so don’t be complacent, and keep a close eye on your grades.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£23k

£23k

£29k

£29k

£34k

£34k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£23k

£23k

£29k

£29k

£34k

£34k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here