Get degree ideas using our A level explorer tool

Digital Video Production and Marketing

Entry requirements


A level

B,B,C-B,B,B

General Studies not accepted.

AS levels are accepted in combination with Level Three qualifications; including A-levels and BTECs.( at Admission Tutors discretion only)

112 to 120 UCAS tariff points.

GCSE/National 4/National 5

Grade C or 4 (or above) in Maths and English GCSE is required.

International Baccalaureate Diploma Programme

31

112 to 120 UCAS tariff points to be obtained through 4 Higher Grades

Accepted in combination with other Level Three qualifications.

Accepted in combination with other Level Three qualifications.

Accepted in combination with other Level Three qualifications.

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DMM

112 to 120 UCAS tariff points.

Accepted in combination with other Level Three qualifications.

112 to 120 UCAS tariff points.

112 to 120 UCAS tariff points.

T Level

M

UCAS Tariff

112-120

Minimum number of A2 subjects or equivalent - 2 General Studies not accepted.

About this course


Course option

3years

Full-time | 2024

Subjects

Marketing

E-business

Did you know that 85% of businesses use video as a marketing tool? Video is no longer just one piece of an overall marketing plan – it’s a versatile and engaging content format that gives us a real-life picture of what’s going on. Our digital video production degree is designed to provide you with the tools you need to explore video marketing in a wide variety of contexts, from social media to ecommerce.

Our marketing and digital video production degree will give you the skills you need to create impactful video marketing campaigns, from audio production to composition, editing and staging. Right from the beginning, you’ll be using industry standard equipment and editing software to produce video products that can be used across a range of marketing and advertising channels.

What’s more, in the final year of your studies, you’ll have the opportunity to analyse a product, design a social marketing strategy for it and distribute content to promote it – all of which are skillsets that provide instant value in the professional workplace.

**You will:**
- Learn the theory and practice of video advertising, digital marketing and video production in a variety of contexts.

- Understand how to apply data creatively as evidence to support your approach to solving marketing problems.

- Gain the technical skills needed for filmmaking, video editing and influencer marketing for the purpose of advertising.

**Visit our Digital Video Production and Marketing degree CourseFinder webpage -** https://bit.ly/39Mw2dV
**Explore all of our Creative Digital Media nnd Gaming courses and read our helpful FAQs -** https://bit.ly/39R2YSR
**Explore all of our Film TV and Radio courses and read our helpful FAQs -** https://bit.ly/3qTowUw
**Sign-up to an Open Day or Campus Tour -** https://bit.ly/3sAsT8m

Modules

**Year one**
- Digital Advertising Uncovered
- Data Analysis for Business
- Video Production
- Content Creation and Delivery
- Digital and Business Skills
- Principles of Marketing

**Year two**
- Professional Practice
- Short Form Editing
- Camera and Lighting for Production
- Creative Collaboration
You can choose between Cross Cultural Communications or Project Management modules within your first trimester. You can also choose between Integrated Marketing Communications or Consumer Behavior modules within your second trimester.
- Cross Cultural Communications
- Project Management
- Integrated Marketing Communications
- Consumer Behaviour

**Year three**
- Media and Marketing Entrepreneur
- The Future of Creative Advertising
- Final Dissertation (Major Project)
- You can also choose between Technology Innovations or Social Media and Analytics modules within your first trimester.
- Technology Innovations
- Social Media and Analytics

**Visit our Digital Video Production and Marketing degree CourseFinder webpage -** https://bit.ly/39Mw2dV

The Uni


Course location:

University of Salford

Department:

School of Arts, Media and Creative Technology

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

56%
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

59%
Staff make the subject interesting
88%
Staff are good at explaining things
65%
Ideas and concepts are explored in-depth
71%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

88%
Library resources
88%
IT resources
87%
Course specific equipment and facilities
59%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

91%
UK students
9%
International students
55%
Male students
45%
Female students
83%
2:1 or above
8%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
B

Business computing

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

88%
UK students
12%
International students
88%
Male students
12%
Female students
76%
2:1 or above
17%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
100%
high
Employed or in further education

Top job areas of graduates

25%
Sales, marketing and related associate professionals
13%
Functional managers and directors
8%
Sales assistants and retail cashiers

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business computing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
low
Average annual salary
90%
med
Employed or in further education

Top job areas of graduates

47%
Information technology and telecommunications professionals
12%
Information technology technicians
5%
Business, research and administrative professionals

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£22k

£22k

£27k

£27k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business computing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£23k

£23k

£25k

£25k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here