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University of Southampton

Marketing

UCAS Code: N501

Bachelor of Science (with Honours) - BSc (Hons)

Entry requirements


A level

A,A,B

Typical offer: AAB Contextual offer: ABB Offers typically exclude General Studies The below subjects are considered as restricted. This means that we can accept two subjects from the following list if combined with an academic subject: Applied subjects Art: including Design, Fine Art, Photography, Textiles Communication Studies Communication and Culture Creative Media Creative Writing Critical Thinking Dance Drama Film Studies Health & Social Care Home Economics Hospitality and Supervision ICT/IT Leisure Studies Media Studies Music Technology Outdoor Education PE Performing Arts Public Services Sports Studies/Science Theatre Studies Travel & Tourism World Development Please note: Computing, Computer Studies, Product Design and Applied Business (single and double awards) are not considered to be restricted subjects

AQA Level 3 Technical Level (720 glh)

DD

DD from the Technical Level in Business (Marketing) only and must be combined with an A level, grade A to be considered. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Access to HE Diploma

D:39,M:6,P:0

60 credits with a minimum of 45 credits at Level 3, of which 39 must be at Distinction and 6 credits at Merit Offers typically exclude Social Care/Healthcare pathways. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Cambridge International Pre-U Certificate - Principal

D3,D3,M2

D3, D3, M2 in three Principal subjects Cambridge Pre-U's can be used in combination with other qualifications such as A Levels to achieve the equivalent of the typical offer. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Extended Project

A

The University of Southampton values the Extended Project Qualification. If you are taking an EPQ in addition to 3 A levels, you will receive the following offer in addition to the standard A-level offer: ABB plus grade A in the EPQ.

GCSE/National 4/National 5

Applicants must hold GCSE English language (or GCSE English) (minimum grade 4/C) and mathematics (minimum grade 6/B). A grade 5 in mathematics (in the new reformed GCSE's) can be accepted if an applicant has grade B in A levels Maths, Physics, Economics, Geography, Psychology or Business.

International Baccalaureate Diploma Programme

34

Typical offer: Pass, with 34 points overall with 17 points at Higher Level with grade 4 at SL in Analysis and Approaches or Applications and Interpretation. International Baccalaureate Career-related Programme (IBCP): Offers will be made on the individual Diploma Course subject(s) and the career-related study qualification. The CP core will not form part of the offer. Please see the University of Southampton International Baccalaureate Career-Related Programme (IBCP) Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H1,H2,H2,H2,H2,H2

All applicants would be required to have achieved a grade of O4 in Mathematics and English, the equivalent of GCSE Grade C/ Grade 4. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

OCR Cambridge Technical Diploma

DD

OCR Cambridge Technical Diploma in Business is accepted if combined with one suitable A level with grade A. If your OCR is not in Business, we strongly suggest you contact us before applying. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

OCR Cambridge Technical Extended Diploma

DDD

If you are studying an OCR Cambridge Technical Extended Diploma in Business then this is accepted and we strongly suggest you contact us before applying if you are studying a different subject. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

OCR Cambridge Technical Introductory Diploma

D

Distinction from an OCR Cambridge Technical Introductory Diploma combined with grade A's at A levels: D + AA or D,D + A or D,D,D but care must be taken with subjects and restricted subjects which are Art & Design/Media/Performing Arts/Health & Social Care/IT/Sport/Digital Media/Laboratory Skills. As per our A level restricted subjects, we can only accept one restricted subject. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Diploma (QCF)

DD

DD in the BTEC Diploma plus A grade from one A-level. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Extended Diploma (QCF)

DDD

DDD in the Business BTEC Extended Diploma. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

DD

DD in the BTEC National Diploma plus A from one A-level. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Level 3 National Extended Certificate (first teaching from September 2016)

D

D in the BTEC National Extended Certificate plus AA from two A levels. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDD

DDD in the Business BTEC National Extended Diploma. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Pearson BTEC Subsidiary Diploma (QCF)

D

D in the BTEC Subsidiary Diploma plus AA from two A levels

Offers will be based on exams being taken at the end of S6. Subjects taken and qualifications achieved in S5 will be reviewed. Careful consideration will be given to an individual’s academic achievement, taking in to account the context and circumstances of their pre-university education. Please see the University of Southampton’s Curriculum for Excellence Scotland Statement for further information. Applicants are advised to contact their Faculty Admissions Office for more information. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

We normally consider applicants who offer at least 1 Advanced Higher. Applicants presenting with only Highers will be considered on a case by case basis. Where Highers are taken over two years it might be expected that higher grades are achieved, particularly in any specific subjects required. For example, S5 – S6 (2 years): AABBB (A in specific subject) or S6 (1 year): ABBBB (A in specific subject). Unless a more advanced level (Higher or Advanced Higher) is specified in the stated entry requirements, all applicants will be required to have achieved a pass in Mathematics and English at Standard Grade, Grade 3 or National 5, Grade C, the equivalent of GCSE Grade C/ Grade 4" We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner's potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

Welsh Baccalaureate - Advanced Skills Challenge Certificate (first teaching September 2015)

B

Typical offer: AAB from 3 A levels or AA from two A levels and B from the Advanced Welsh Baccalaureate Skills Challenge Certificate. We are committed to ensuring that all learners with the potential to succeed, regardless of their background, are encouraged to apply to study with us. The additional information gained through contextual data allows us to recognise a learner’s potential to succeed in the context of their background and experience. Applicants who are highlighted in this way will be made an offer which is lower than the typical offer for that programme.

UCAS Tariff

136

We've calculated how many Ucas points you'll need for this course.

About this course


Course option

3.0years

Full-time | 2021

Subject

Marketing

Top 3 in the UK for Marketing (Complete University Guide, 2020)

If you want to pursue a career in marketing, this IDM accredited course will give you an edge in the job market. With plenty of hands-on learning, you'll cover recent developments such as big data and digital marketing, and learn how to integrate them with more traditional techniques.

• Gain hands-on experience by running real digital campaigns for organisations.

• Benefit from the knowledge of guest speakers who are marketing leaders in small, medium and large UK companies.

• You'll have many opportunities to interact directly with inspirational marketing leaders and use cutting-edge software tools.

• All of our Business courses also include the option to spend a year studying abroad, at one of our partners in Europe, North America, Australia or Asia. It is a unique opportunity to experience another culture, improve your language skills and enhance your CV.

Modules

Visit our course page for full list of modules

https://www.southampton.ac.uk/courses/marketing-degree-bsc#modules

Assessment methods

We'll assess you using dissertations; essays; individual and group projects; written exams

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£9,250
per year
International
£17,560
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Main Site - Highfield Campus

Department:

Southampton Business School

TEF rating:
Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

74%
med
Marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

62%
Staff make the subject interesting
81%
Staff are good at explaining things
76%
Ideas and concepts are explored in-depth
79%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

95%
Library resources
88%
IT resources
95%
Course specific equipment and facilities
74%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

72%
UK students
28%
International students
38%
Male students
62%
Female students
87%
2:1 or above
5%
Drop out rate

Most popular A-Levels studied (and grade achieved)

B
B
A

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£25,000
high
Average annual salary
97%
med
Employed or in further education
89%
high
Employed in a role where degree was essential or beneficial

Top job areas of graduates

55%
Sales, marketing and related associate professionals
15%
Engineering professionals
5%
Business, finance and related associate professionals

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Business & administrative studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£24k

£24k

£30k

£30k

£42k

£42k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here