Get degree ideas using our A level explorer tool

Social Media Management

Entry requirements


GCSE/National 4/National 5

We also require three passes at GCSE grade C or above, which must include Mathematics and English Language; or a minimum of Level 2 Key Skills in Communication and Application of Number. If you have studied for a GCSE which has a numerical grade then you will need to achieve a grade 4 or above.

T Level

M

UCAS Tariff

112

About this course


Course option

3years

Full-time | 2024

Subject

Digital media

**Create engaging content from video to graphics. Manage social media channels and develop strategies and campaigns for brands, using analytics to grow and engage your audience. Build skills as a content creator and excel in a career in social media.**

Almost every employer, from Nike to Netflix, has a social media presence. Develop the skills and experience you need to meet the growing demand for social media managers across a wide range of industries, and learn how to grow and engage your audiences as a content creator.

You'll experiment with your own social media channels, and grow and engage your own digital communities. Learn to create engaging content and use analytics and attribution to prove impact and understand your audience. Develop social media strategies and organic and paid campaigns, combining integrated communications approaches across public relations and digital marketing. Delve into ideas about how to communicate, influence and persuade, and explore what makes content shareable and engaging.

Throughout the course, you'll get hands-on experience, including managing social media channels and planning social media and PR campaigns and strategies for real clients. You'll also undertake a week-long placement, building contacts and connections in the industry.

You'll study a degree with multiple accreditations: the course is accredited by the Digital Marketing Institute (DMI); our public relations modules are accredited by the CIPR, the industry’s leading body; and the Media Law module is accredited by the National Council for the Training of Journalists (NCTJ). You can graduate with an extra qualification from the NCTJ, proving you are legally and ethically safe to publish content.

By the end of this course, you'll have the skills, knowledge and experience you need to pursue a career in social media, content and communications, whether that's as an employee, a content creator, freelancer or digital nomad, or business owner and entrepreneur.

If you have previously studied an HNC, HND, Foundation Degree or started a degree elsewhere in a relevant subject you may gain direct entry to join this course at Stage 2 or 3.

Modules

Please visit the course details on our web page for up to date module information.

Assessment methods

Please visit the course details on our web page for up to date information on assessment methods.

Tuition fees

Select where you currently live to see what you'll pay:

England
£9,250
per year
EU
£16,000
per year
International
£16,000
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Sir Tom Cowie Campus

Department:

Media

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

71%
Digital media

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Media studies

Teaching and learning

78%
Staff make the subject interesting
78%
Staff are good at explaining things
73%
Ideas and concepts are explored in-depth
68%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

60%
Library resources
83%
IT resources
78%
Course specific equipment and facilities
61%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

96%
UK students
4%
International students
28%
Male students
72%
Female students
78%
2:1 or above
7%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

A
A*
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Media studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£16,000
low
Average annual salary
94%
med
Employed or in further education
36%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

26%
Artistic, literary and media occupations
21%
Sales assistants and retail cashiers
17%
Other elementary services occupations

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Media studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£15k

£15k

£19k

£19k

£22k

£22k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here