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Tourism and Destination Management with Placement Year

Entry requirements


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About this course


Course option

4.0years

Full-time | 2022

Subjects

Tourism management

Business and management

As one of the world’s largest economic sectors, Tourism creates jobs, drives exports, and generates prosperity across the world. The sector accounts for 10.4% of global GDP, and one in every ten jobs is supported by the sector. There's never been a better time to start your management career in Tourism.

Our BA (Hons) Tourism and Destination Management degree will equip you with the practical skills, experience, knowledge and critical awareness that will prepare you for senior management roles in this dynamic and fast-growing sector.

York is a perfect location to study tourism; the city is one of the most popular heritage and cultural destinations in the UK and welcomes around 7 million tourists a year from around the world. This provides our students with a wide range of tourism and hospitality businesses and opportunities to learn from in the local area. As well as being able to learn from local businesses, our students have the chance to work with local and regional tourism providers, attractions, destination management and marketing organisations.

One of the highlights of the Tourism programme at York Business School is an international field trip in the second year. Most recently, staff and students flew to New York City for a week to explore the destination. We also offer the opportunity to study abroad at one of our partnership universities. Students can take a semester or full year abroad at one of our partner institutions in Australia, the USA or across Europe.

Our Tourism programmes are recognised by the Tourism Management Institute (TMI). The TMI is the professional body for destination management practitioners, with members drawn from all levels of the private and public sectors. Assessment and recognition by TMI mean that students can be confident the course will provide them with knowledge, understanding, skills and experience to fully prepare them for a career in tourism destination management.

Year in industry
All of our business students have the option of adding in a year in industry and / or a semester of studying abroad with one of our partners to their course. A year in industry gives students fantastic experience and is attractive to potential employers. This normally takes place after the second year of the course and extends the course duration by one year (15% of the standard tuition fee is chargeable). Study Abroad normally takes place for a semester of the second year of the course and doesn’t extend the course duration as credits achieved abroad count towards your degree.

You don’t need to decide whether you would like to take either of these options until after you have started the course with us.

Modules

Modules
Compulsory modules:

Practising Responsible Business Behaviours

This module examines the nature of business enterprise and its relationship with wider society, seeking answers to the question: what does it mean for businesses to behave responsibly? There is an ongoing debate regarding this question, with answers ranging from ‘just maximize shareholder value’ to ‘consider everyone who is affected, including unborn future generations’, with many variations in between. In this ongoing debate we encounter ideas regarding, for example, stakeholder theory, the triple bottom line, corporate social responsibility, business ethics and the role of the state or of supra-national organisations.

Tourism Insight and Industry

This module is designed to provide students with an introduction to the history and development of service industries in general and tourism and associated industries (e.g. leisure) in particular. Students will examine how tourism services are produced, provided and consumed. The structure of the industries will be explored in relation to the public, commercial and not for profit sectors of tourism provision. The nature and extent of tourism and leisure within the local context will be investigated through key organisations and their influence on current provision. The module will also acknowledge and study the global dimensions of these dynamic and hugely significant service industries.

Leading Global Business

This module develops a foundation in the theory and practice of international business to offers specialist insight into selectively identified issues that impact upon, and influence, internationalisation efforts by a range of organisations, with a primary focus upon profit-making enterprises. The core concepts of the module are developed with explicit links between the theoretical and practical application so that students can understand the principles behind their chosen discipline, alongside the contextual understanding of how such issues are felt by contemporary businesses. Case studies and 'live' examples will be used to bridge the theoretical and applied. As a first year module, foundational concepts to support students in their development of knowledge and understanding of business considerations, including internationalisation strategies of a firm, the key features of the international business environment within which firms operate, and notions of growth and uncertainty. These concepts provide a programme-specific introduction that identifies themes bridging into subsequent study.

Business Analytics and the Blockchain

The aim of this module is to give you a practical grounding in the skills and techniques necessary to conduct data analytics and anticipate the effects of the blockchain on both short- and long-term strategy. The module introduces the blockchain and the scope of the blockchain industry. Basic statistical models are introduced in this module. As future business leaders, students will learn to understand blockchain, explore blockchain trends, investigate the market disruptions caused by technology and the impact of blockchain in industries worldwide. The module is designed to get you over the basic hurdles you will face when beginning to learn the data analytics and management techniques, and will cover some of the basic tasks that you face as a data analyst and will put you in a position to extend your knowledge of applying your analytical techniques.

Tourism Geographies

This module introduces students to key themes and debates in tourism geography. During the module students will examine representations of imagery and text used to promote tourism destinations, and develop skills in interviewing key stakeholders and analysing interview data. The module further develops students’ skills in identifying, acquiring and synthesising information from academic sources.

The Uni


Course locations:

York St John University

York St John University

Department:

Management

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What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

81%
med
Tourism management

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Tourism, transport and travel

Teaching and learning

90%
Staff make the subject interesting
81%
Staff are good at explaining things
71%
Ideas and concepts are explored in-depth
81%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

71%
Library resources
76%
IT resources
86%
Course specific equipment and facilities
52%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

87%
UK students
13%
International students
50%
Male students
50%
Female students
89%
2:1 or above
15%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
D
B

Business and management

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

97%
UK students
3%
International students
77%
Male students
23%
Female students
74%
2:1 or above
17%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

D
C
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Business and management

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£20,000
med
Average annual salary
95%
med
Employed or in further education
60%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

16%
Sales, marketing and related associate professionals
13%
Business, finance and related associate professionals
10%
Sales assistants and retail cashiers

This course sits in a wide group of smaller subjects that don't necessarily have that much in common - so bear this in mind when you look at any employment data. Most graduates took a hospitality, events management or tourism-related course, but there are a group of sports and leisure graduates in here as well who do different things. Events management was the most common job for graduates from this group of subjects, and so it’s no surprise that graduates from specialist events management courses did better last year than many of the other graduates under this subject umbrella - but all did about as well as graduates on average or a little better. If you want to find out more about specific job paths for your chosen subject area, it's a good idea to go on open days and talk to tutors about what previous graduates went on to do, or to have a look at university department websites.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Business and management

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£23k

£23k

£25k

£25k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Explore these similar courses...

Higher entry requirements
University of Wolverhampton
Business and Tourism Management
Bachelor of Arts (with Honours) - BA (Hons)
3.0 years | Full-time | 2022
Nearby University
University of Huddersfield
Business with Travel and Tourism Management
Bachelor of Arts (with Honours) - BA (Hons)
3.0 years | Full-time | 2022
Lower entry requirements
York St John University
Tourism and Destination Management
Bachelor of Arts (with Honours) - BA (Hons)
3.0 years | Full-time | 2022
Same University
York St John University
Tourism and Destination Management
Bachelor of Arts (with Honours) - BA (Hons)
3.0 years | Full-time | 2022

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This is the percentage of applicants to this course who received an offer last year, through Ucas.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

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This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here