Business Studies
About this course
The BA (Hons) Business Studies programme provides a thorough grounding in a broad range of business subjects including marketing, finance, management, entrepreneurship, strategy, and leadership. The Project Management and Implementation module, and Capstone Project module afford you the opportunity to develop projects and expertise in areas that you are interested in. Furthermore, the modules in ‘Business Start-up’ and ‘Exploring Professional Practice’ equip you for employment, self-employment, or further study, and give you the confidence to succeed in the business world.
This contemporary degree equips you with an insight into, and understanding of, international business operations, culturally diverse organisations, cross cultural challenges, and a critical awareness of the opportunities presented by an interconnected, transient and diverse global marketplace.
Modules are taught and assessed using a variety of active learning techniques in which you are encouraged to take charge of your own learning through engaging with academic knowledge and research, tutors, case studies, and your peers.
Modules
Module Structure Level 4
* Organisational Environments
* Marketing Fundamentals
* An Introduction to Human Resource Management
* An Introduction to Leadership and Management
* Finance and Business Performance
* Innovation and Creativity within Organisations
* Entrepreneurship and Intrapreneurship
Module Structure Level 5
* Digital Marketing Strategies
* Exploring strategy and Risk Management
* An Introduction to Organisational Behaviour
* CSR & Sustainability
* Managing Performance through People
* Change Leadership and Decision Making
* Contemporary Project Management in Practice
Module Structure Level 6
* International Business
* Business Research Methods
* Equality, Diversity, and Inclusion in the Workplace
* Exploring Professional Practice * Business Start-up
* Social Innovation, Social Inclusion, and Entrepreneurship
* Capstone Project
Assessment methods
Module assessments provide opportunities for students to acquire, develop and demonstrate knowledge and understanding, subject specific, intellectual, and transferable skills. A range of assessments are used which are relevant to the individual demands of the subject matter and enable students to participate in a varied and engaging educational experience. Assessments are used to appropriately test and encourage students to apply different areas of knowledge and demonstrate a wide range of skills. Students are assessed by a single piece of assessment within each module that comprises the BA (Hons) Business Studies. Across the programme the workload for students is also carefully managed through the effective scheduling of assessments and the use of a consistent rubric. For written work at Level 4 a rubric of 2,000 words per 15 credits is applied. At Level 5, a rubric of 2,500 words per 15 credits is applied and at Level 6 a rubric of 3,000 words per 15 credits is applied. For practical work at Level 4 a rubric of 40 seconds per credit is applied. At Level 5, a rubric of 15 minutes per 15 credit is applied and at Level 6 a rubric of 20 minutes per 15 credits is applied. Group work is not used as a summative assessment strategy although students can expect to work with others throughout the duration of their programme as noted in Section 22. Furthermore, formative assessment strategies will be employed throughout the programmes duration to monitor student learning and understanding, and to ensure that learners are in receipt of ongoing dialogue and feedback on their learning and progress. Learners will be engaged as partners in this process and will develop skills such as self-assessment and peer-assessment.
Tuition fees
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The Uni
ICON College of Technology and Management
Business and Management Studies
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