The page you are visiting was formerly part of the Which? University website, but is now being provided by The Uni Guide — part of The Student Room. For more information please click here.

Cookies help us deliver our services. By using our services, you agree to our use of cookies. Learn more
Liverpool Hope University

Marketing and Tourism (with Foundation Year)

UCAS Code: NN59

Bachelor of Arts (with Honours) - BA (Hons)

Entry requirements


UCAS Tariff

72

Applicants must achieve a minimum of 72 UCAS points for entry on to this course.

About this course


Course option

4.0years

Full-time including foundation year | 2021

Subjects

Tourism

Marketing

**This is a four year degree taught at our Hope Park campus. The Foundation Year aims to develop your skills so that after a year, you will be equipped with the necessary skills needed for studying the full BA Hons degree programme.**

**Marketing**
Marketing is one of the most challenging, fast-moving and exciting disciplines in the world of business. Our Marketing degree has a theoretical focus that is combined with practical examples of how companies apply the theory on a day-to-day basis, meaning that what you learn is not only academically sound but also rooted in the realities of today’s dynamic marketplace.

During your degree, you will be provided with the key skills and knowledge that will enable you to understand the marketing context, marketing research and the discipline’s central role to business success, while allowing you to reflect on the moral and ethical implications of marketing behaviour. The ever advancing fields of Social Media and Digital Marketing run through the Marketing curriculum as central themes and allow you to reflect on the many challenges and opportunities that these technological and cultural changes provide. We believe your ability to gain meaningful employment after you graduate is really important, so there is a strong focus on helping you to develop your employability skills.

The degree is accredited by the Chartered Institute of Marketing (CIM) under their Graduate Gateway programme. This means that our graduates will receive significant exemptions from the institute’s professional membership examinations. It has been designed so that you learn from research-active staff while at the same time being mentored and given masterclasses by industry leaders. Marketing focuses on a wide range of organisations, from SMEs to global multinational organisations and across all sectors. Studying such a comprehensive view of the marketing world prepares you for a career in organisations of any type and size.

**Tourism**
Tourism is one of the world’s largest industries and has become one of its biggest sources of employment. Our Tourism degree looks at tourism from both management and academic perspectives. It looks at issues such as the structure of the tourism industry; impacts of tourism on people and the environment; the emergence of new forms of tourism to rival the package holiday; tourism destination management and global tourism development.

You will be taught by a team of tutors with a wide range of practical and academic experience of Tourism. Our degree curriculum embeds material which aims to not only provide an in-depth, up-to-date knowledge on tourism, but also to refine critical thinking and develop your key transferable skills. We work closely with local tourism stakeholders to ensure the Tourism degree benefits local societies. There is no better city in which to study Tourism than Liverpool. Liverpool is an ideal place to study tourism as the city and the wider region host a number of the key tourist attractions in the UK. The legacy of Capital of Culture sees Liverpool’s continuing development of new arts, heritage, and cultural attractions, retail developments and luxury hotels. As a result, there is a need for highly qualified graduates in Tourism.

Modules

Liverpool Hope University offers an integrated curriculum. Please go to the course link provided for further information on the topics you will study as part of this degree.

Assessment methods

Students are assessed via a number of methods. Please go to the course link provided for further information.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

Hope Park

Department:

Combined Programmes

TEF rating:
Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

76%
med
Tourism

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Tourism, transport and travel

Teaching and learning

76%
Staff make the subject interesting
94%
Staff are good at explaining things
70%
Ideas and concepts are explored in-depth
76%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed

Resources and organisation

88%
IT resources
82%
Course specific equipment and facilities
64%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions

Who studies this subject and how do they get on?

100%
UK students
0%
International students
28%
Male students
72%
Female students
51%
2:1 or above
8%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
C

Marketing

Sorry, no information to show

This is usually because there were too few respondents in the data we receive to be able to provide results about the subject at this university.


Who studies this subject and how do they get on?

95%
UK students
5%
International students
47%
Male students
53%
Female students
61%
2:1 or above
13%
Drop out rate

Most popular A-Levels studied (and grade achieved)

C
D
C

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Business and management

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
56%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

19%
Business, finance and related associate professionals
15%
Business, research and administrative professionals
11%
Sales assistants and retail cashiers

This course sits in a wide group of smaller subjects that don't necessarily have that much in common - so bear this in mind when you look at any employment data. Most graduates took a hospitality, events management or tourism-related course, but there are a group of sports and leisure graduates in here as well who do different things. Events management was the most common job for graduates from this group of subjects, and so it’s no surprise that graduates from specialist events management courses did better last year than many of the other graduates under this subject umbrella - but all did about as well as graduates on average or a little better. If you want to find out more about specific job paths for your chosen subject area, it's a good idea to go on open days and talk to tutors about what previous graduates went on to do, or to have a look at university department websites.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Business & administrative studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£17k

£17k

£20k

£20k

£21k

£21k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

We calculate a mean rating of all responses to indicate whether this is high, medium or low compared to the same subject area at other universities.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA).

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here