Get degree ideas using our A level explorer tool

International Marketing

Entry requirements


A level

A,B,B

Applications are considered from applicants with a relevant Access course.

Foundation Apprenticeship (SCQF Level 6)

Pass

Accepted as equivalent to one Higher at grade B as part of the overall grade profile of Highers required for entry. Any essential subjects at Higher should still be achieved in addition to the Foundation Apprenticeship.

International Baccalaureate Diploma Programme

32

IB Diploma 32 points

Leaving Certificate - Higher Level (Ireland) (first awarded in 2017)

H2,H3,H3,H3,H3

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DDM

Scottish HND

Pass

Level 3 Entry: SQA HND Marketing Management/ HND Marketing/HND Advertising and PR/HND Retail Management/HND Business with Graded Units AB/BA

Scottish Higher

B,B,B,B,C

T Level

M

T Level in Digital Business Support Services or Management and Admin with Merit

UCAS Tariff

128-129

We've calculated how many Ucas points you'll need for this course.

About this course


Course option

4years

Full-time | 2024

Subject

International marketing

Highly employable, our marketing graduates have a wide range of possible career options, including marketing management, brand management, internet marketing, advertising, market research, sales, public relations, and consultancy

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
EU
£15,200
per year
International
£15,200
per year
Northern Ireland
£9,250
per year
Republic of Ireland
£9,250
per year
Scotland
£1,820
per year
Wales
£9,250
per year

The Uni


Course location:

Glasgow Caledonian University

Department:

Law, Economics, Accountancy and Risk

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

87%
International marketing

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

80%
Staff make the subject interesting
88%
Staff are good at explaining things
84%
Ideas and concepts are explored in-depth
83%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

84%
Library resources
91%
IT resources
90%
Course specific equipment and facilities
80%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

94%
UK students
6%
International students
24%
Male students
76%
Female students
84%
2:1 or above
6%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
A
A

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,500
low
Average annual salary
92%
low
Employed or in further education
59%
low
Employed in a role where degree was essential or beneficial

Top job areas of graduates

33%
Sales, marketing and related associate professionals
15%
Sales assistants and retail cashiers
10%
Administrative occupations: finance

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£20k

£20k

£23k

£23k

£28k

£28k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Explore these similar courses...

Share this page

This is what the university has told Ucas about the criteria they expect applicants to satisfy; some may be compulsory, others may be preferable.

Have a question about this info? Learn more here

This is the percentage of applicants to this course who received an offer last year, through Ucas.

Have a question about this info? Learn more here

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Course location and department:

This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

Have a question about this info? Learn more here

Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

Have a question about this info? Learn more here

This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

Have a question about this info? Learn more here

Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

Have a question about this info? Learn more here

Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

Have a question about this info? Learn more here

The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here