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Business and Marketing

Entry requirements


104 to 112 UCAS points at A2

104 to 112 UCAS points

GCSE/National 4/National 5

5 GCSEs at Grade C/4 or above including Maths and English or equivalent. Equivalent qualifications are Functional Skills Level 2 in Maths and English or Level 3 Key Skills in Maths and Communication.

104 to 112 UCAS points at Higher Level subjects

OCR Cambridge Technical Diploma

D*D-D*D*

OCR Cambridge Technical Extended Diploma

DMM

Pearson BTEC Level 3 National Diploma (first teaching from September 2016)

D*D-D*D*

Pearson BTEC Level 3 National Extended Diploma (first teaching from September 2016)

DMM

104 to 112 UCAS points

104 to 112 UCAS points

T Level

M

UCAS Tariff

104-112

About this course


Course option

3years

Full-time | 2024

Subjects

Marketing

Business studies

**Course overview**

Develop your marketing expertise to succeed in the rapidly changing world of business. Discover the role of business in society. Develop the principal skills and attributes needed to succeed in the marketing industry.

**Why study with us**

- Apply your skills and knowledge to live marketing projects set by our large network of industry professionals.

- Receive CIM professional qualification exemptions upon graduation, enhancing your employability. Our graduates are amongst the best in the UK. They have won the highly prestigious Chartered Institute of Marketing "The Pitch" five times.

- Realise your business ownership dreams through our links with the university’s Propeller Team. They help you build a business and get funding and expert guidance to support its development.

**What you’ll do**

- Combine two disciplines to develop knowledge of business and marketing. This will advance your global career prospects.

- Enjoy the academic expertise of highly qualified tutors and industry leading guest speakers. You will build your network and get insights for future career progression.

- Designed with employability at its core, this course also allows you to take a 48-week paid placement. Develop practical industry experience, giving you a springboard for your career ambitions.

**Accreditations**

- The Chartered Institute of Marketing (CIM) is the leading professional body for marketers worldwide and exists to develop the marketing profession, maintain professional standards and improve the skills of marketing practitioners. University of Central Lancashire has joined forces with CIM to give students the opportunity to gain professional qualifications through the CIM Accredited Degree partnership. CIM qualifications are highly sought after by employers, and their content is reflected in our own degrees which ensures we are equipping students with the best opportunities for a successful marketing career.

- We've been awarded the Small Business Charter (SBC) in recognition of our commitment to supporting student entrepreneurship, small businesses and the local economy. The SBC is an award for the UK’s world-class business schools.

**Future careers**

The Lancashire School of Business and Enterprise has an extensive network of industry links. This provides our students with critical insight and employability prospects. Our wide-ranging network of generous alumni are also a key source of support and industry knowledge for the benefit of our students.

Modules

Please visit The University of Central Lancashire’s website for the latest information about our modules.

Tuition fees

Select where you currently live to see what you'll pay:

Channel Islands
£9,250
per year
England
£9,250
per year
Northern Ireland
£9,250
per year
Scotland
£9,250
per year
Wales
£9,250
per year

The Uni


Course location:

University of Central Lancashire

Department:

School of Business

Read full university profile

What students say


We've crunched the numbers to see if overall student satisfaction here is high, medium or low compared to students studying this subject(s) at other universities.

80%
Marketing
77%
Business studies

How do students rate their degree experience?

The stats below relate to the general subject area/s at this university, not this specific course. We show this where there isn’t enough data about the course, or where this is the most detailed info available to us.

Marketing

Teaching and learning

83%
Staff make the subject interesting
92%
Staff are good at explaining things
86%
Ideas and concepts are explored in-depth
71%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

73%
Library resources
80%
IT resources
75%
Course specific equipment and facilities
63%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

86%
UK students
14%
International students
53%
Male students
47%
Female students
66%
2:1 or above
11%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

C
C
B

Business studies

Teaching and learning

82%
Staff make the subject interesting
90%
Staff are good at explaining things
85%
Ideas and concepts are explored in-depth
85%
Opportunities to apply what I've learned

Assessment and feedback

Feedback on work has been timely
Feedback on work has been helpful
Staff are contactable when needed
Good advice available when making study choices

Resources and organisation

89%
Library resources
90%
IT resources
93%
Course specific equipment and facilities
82%
Course is well organised and has run smoothly

Student voice

Staff value students' opinions
Feel part of a community on my course

Who studies this subject and how do they get on?

27%
UK students
73%
International students
63%
Male students
37%
Female students
63%
2:1 or above
11%
First year drop out rate

Most popular A-Levels studied (and grade achieved)

B
C
B

After graduation


The stats in this section relate to the general subject area/s at this university – not this specific course. We show this where there isn't enough data about the course, or where this is the most detailed info available to us.

Marketing

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education
68%
med
Employed in a role where degree was essential or beneficial

Top job areas of graduates

43%
Sales, marketing and related associate professionals
16%
Media professionals
7%
Sales assistants and retail cashiers

Want to join a fast-moving, diverse industry that's at the cutting edge of tech? Try marketing! A lot of the jobs are in London, but graduates don't just go to work in advertising agencies — all sorts of industries do their own marketing these days, and with the rise of digital and mobile technology, a lot of marketing is done in quite innovative ways using a wide range of methods. Common industries (apart from advertising and PR) include recruitment, online retail, higher education, banking and IT. A lot of jobs in this industry are handled through recruitment agencies, so if you get in touch with them early, that might give you a headstart for some of the jobs available. But be careful — unpaid working is not the norm in the marketing industry, but it is more common than in most sectors.

Business studies

What are graduates doing after six months?

This is what graduates told us they were doing (and earning), shortly after completing their course. We've crunched the numbers to show you if these immediate prospects are high, medium or low, compared to those studying this subject/s at other universities.

£18,000
low
Average annual salary
96%
med
Employed or in further education

Top job areas of graduates

15%
Sales assistants and retail cashiers
12%
Sales, marketing and related associate professionals
11%
Other elementary services occupations

The number of business studies graduates fell significantly last year after a long period of increase. But there were still more than 14,000 degrees awarded and this is the third most popular subject for new graduates. Because so many graduates get business studies degrees, you can find them everywhere in the economy, and very few jobs are completely out of reach for a good business studies graduate. Around 40% go into jobs in finance, sales, recruitment, management (particularly retail) or marketing. There is also a small (but well paid) group who take their technical skills into computing and IT. Thousands of graduates from this subject go into professional jobs every year, and average starting salaries are above the average for all subjects and particularly healthy in London where they top £25k. Graduates with good degree grades in business studies are much more likely to get good jobs, so don’t be complacent, and keep a close eye on your grades.

What about your long term prospects?

Looking further ahead, below is a rough guide for what graduates went on to earn.

Marketing

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£23k

£23k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

Business studies

The graph shows median earnings of graduates who achieved a degree in this subject area one, three and five years after graduating from here.

£19k

£19k

£23k

£23k

£26k

£26k

Note: this data only looks at employees (and not those who are self-employed or also studying) and covers a broad sample of graduates and the various paths they've taken, which might not always be a direct result of their degree.

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This is what the university has told Ucas about the course. Use it to get a quick idea about what makes it unique compared to similar courses, elsewhere.

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Course location and department:

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Teaching Excellence Framework (TEF):

We've received this information from the Department for Education, via Ucas. This is how the university as a whole has been rated for its quality of teaching: gold silver or bronze. Note, not all universities have taken part in the TEF.

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This information comes from the National Student Survey, an annual student survey of final-year students. You can use this to see how satisfied students studying this subject area at this university, are (not the individual course).

This is the percentage of final-year students at this university who were "definitely" or "mostly" satisfied with their course. We've analysed this figure against other universities so you can see whether this is high, medium or low.

Have a question about this info? Learn more here

This information is from the Higher Education Statistics Agency (HESA), for undergraduate students only.

You can use this to get an idea of who you might share a lecture with and how they progressed in this subject, here. It's also worth comparing typical A-level subjects and grades students achieved with the current course entry requirements; similarities or differences here could indicate how flexible (or not) a university might be.

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Post-six month graduation stats:

This is from the Destinations of Leavers from Higher Education Survey, based on responses from graduates who studied the same subject area here.

It offers a snapshot of what grads went on to do six months later, what they were earning on average, and whether they felt their degree helped them obtain a 'graduate role'. We calculate a mean rating to indicate if this is high, medium or low compared to other universities.

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Graduate field commentary:

The Higher Education Careers Services Unit have provided some further context for all graduates in this subject area, including details that numbers alone might not show

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The Longitudinal Educational Outcomes dataset combines HRMC earnings data with student records from the Higher Education Statistics Agency.

While there are lots of factors at play when it comes to your future earnings, use this as a rough timeline of what graduates in this subject area were earning on average one, three and five years later. Can you see a steady increase in salary, or did grads need some experience under their belt before seeing a nice bump up in their pay packet?

Have a question about this info? Learn more here